1.Detect new contact
Integrate Follow Up Boss and CRM enrichment tools to trigger lead enrichment when a new contact is created in your CRM.
When new contacts arrive without consistent phone data, routing errors and slow outreach stall lead enrichment. This automation looks up normalized phone details, branches by phone quality, and posts verified leads to your intake endpoint and alerts Sales Ops—so your team enriches faster.
Integrate Follow Up Boss and CRM enrichment tools to trigger lead enrichment when a new contact is created in your CRM.
Integrate Delay by Zapier and workflow timing tools to wait 3 minutes before searching and routing enriched contact details.
Integrate Follow Up Boss and CRM lookup tools to find the matching contact and retrieve normalized phone, email, name, and tags.
Integrate Paths by Zapier and decision logic tools to split routing based on phone presence and whether a country prefix exists.
Integrate Webhooks by Zapier and endpoint tools to POST mapped name, email, and normalized phone to your intake endpoint.
Integrate AI by Zapier and data extraction tools to pull a country code from tags for phone composition.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism — I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.