1.Detects new lead form submission
Integrate Facebook Lead Ads and lead capture tools to detect new form submissions for enrichment to start processing leads.
Create enriched leads in CRM and sheet for sales follow-up
Automatically detect new lead form submissions across Facebook Lead Ads and route enriched contact details to Google Sheets and HubSpot. Create and update contacts and notify the team when email normalization and phone formatting are ready—so you can respond faster without manual reporting.
How this automation enriches lead follow-up
When new lead form submissions come in, delays can stall sales follow-up and reduce conversions. This automation normalizes fields, logs enriched leads to Sheets, updates HubSpot contacts, and notifies Slack—so your team can act on clean details quickly.
Facebook Lead Adsor swap with your favorite app
2.Runs enrichment and normalization
Integrate Code by Zapier and data cleansing tools to map fields into generic contact inputs and normalize email and phone to prepare matching.
Code by Zapieror swap with your favorite app
3.Formats phone numbers
Integrate Formatter by Zapier and phone formatting tools to convert cleaned phone values into a standardized phone string to enable matching.
Formatter by Zapieror swap with your favorite app
4.Adds lead row to worksheet
Integrate Google Sheets and spreadsheet logging to insert a new row with enrichment outputs at the top for live visibility.
Google Sheetsor swap with your favorite app
5.Creates or updates CRM contact
Integrate HubSpot and CRM contact management to match by email and fallback to phone, then update source tags and enrichment status.
HubSpotor swap with your favorite app
6.Sends lead summary message
Integrate Slack and team notifications to post a concise lead summary with key contact points and CRM access instructions.
Slackor swap with your favorite app
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Strengthen lead quality with automated profile updates, field completion, and qualification routing
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Step 1
Connect your tools
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Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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