1.New lead submitted
Integrate Facebook Lead Ads and lead form capture tools to watch submissions and trigger intake normalization data updates.
Create enriched candidate leads from paid social forms
Automatically monitor new lead submissions across Facebook Lead Ads forms and lead capture across Facebook Lead Ads. Create enriched candidate intake records when regional or intent criteria match, email exists, or phone is provided—so you can speed up outreach, reduce manual cleanup, and keep audit-ready data without manual reporting.
How this automation enriches your candidate intake
When new form submissions arrive, unfiltered and unformatted lead data can stall admissions outreach. This automation filters qualifying leads, normalizes fields with Code by Zapier, and posts enriched payloads to the candidate intake API—so your team can act on clean records fast.
Facebook Lead Adsor swap with your favorite app
2.Filters qualifying submissions
Integrate Filter by Zapier and data criteria rules to continue only for submissions that match regional or intent criteria.
Filter by Zapieror swap with your favorite app
3.Normalizes lead fields
Integrate Code by Zapier and data transformation tools to parse and standardize birthdate, gender, and employment status.
Code by Zapieror swap with your favorite app
4.Posts to candidate intake API
Integrate Webhooks by Zapier and candidate intake APIs to send normalized fields with campaign metadata for dedupe and auditability.
Webhooks by Zapieror swap with your favorite app
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Strengthen lead quality with automated profile updates, field completion, and qualification routing
Set up in minutes
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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