1.Captures new lead submission
Integrate Facebook Lead Ads and lead form fields to extract name, email, phone, and country text for CRM enrichment.
Create CRM contacts from lead submissions with ISO
Automatically monitor new lead form submissions across Facebook Lead Ads. Create and update CRM contacts when country text appears and AI returns ISO 3166-1 alpha-2—so you can enrich records, deduplicate by email, and capture consent and UTM context without manual entry.
How this automation accelerates enriched CRM contacts
When new lead submissions arrive, delayed enrichment can cause outreach to miss key eligibility details. This automation maps AI-derived ISO country codes and then finds and creates or updates Salesforce contact records—so your team can enrich fast and keep data consistent.
Facebook Lead Adsor swap with your favorite app
2.Generates ISO country code
Integrate AI by Zapier and data transformation tools to return ISO 3166-1 alpha-2 from country text to fill the ISO field.
AI by Zapieror swap with your favorite app
3.Finds matching contact record
Integrate Salesforce and CRM search to find a Contact record by email and map source fields to contact fields.
Salesforceor swap with your favorite app
4.Creates or updates contact record
Integrate Salesforce and CRM write operations to create or update Contact records with ISO, consent flags, UTM values, and program tag.
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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