1.Catches form POST submission
Integrate Webhooks by Zapier to receive the form POST and map fields to contact inputs for lead enrichment.
Add web form interests to master contact list
Automatically catch form POST submissions across Webhooks by Zapier and marketing tools. Create and update when email domains classify, enrichment completes, or pipeline links generate β so you can enrich contacts, create deals, and notify the team without manual list updates.
How this automation enriches your master contact list
When form POST submissions arrive, missed enrichment can lead to incomplete contact records and lost follow-up. This automation enriches leads with firmographic data, updates or creates contacts and deals, and notifies the teamβso your team can act on intent faster.
Webhooks by Zapieror swap with your favorite app
2.Enriches person and company details
Integrate Clearbit to find person and company data by email and to map enrichment fields to subscriber inputs.
Clearbitor swap with your favorite app
3.Finds matching domain record
Integrate Zapier Tables to look up the email domain and to decide whether leads are company or non-company.
Zapier Tablesor swap with your favorite app
4.Creates or updates contact and deal
Integrate ActiveCampaign to create or update contacts and, for company matches, create and associate an optional deal.
ActiveCampaignor swap with your favorite app
5.Sends enrichment notification
Integrate Slack to send a concise message with domain classification, enrichment highlights, and the created pipeline link.
Slackor swap with your favorite app
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Step 1
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Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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