1.Catches attendee webhook payload
Integrate Webhooks by Zapier and data mapping tools to capture attendee email, name, webinar id, and webinar title payload data.
Update campaign attendance and add registrants to CRM
Automatically catch webinar attendee callbacks across Webhooks by Zapier and Salesforce. Automatically create and update campaign members when attendee webhooks arrive, campaign matches, or cohorts resolveβso you can set attendance status, add leads to campaigns, and keep engagement lists current without manual list updates.
How this automation keeps your attended roster accurate
When attendee callbacks come in, delays can cause campaign rosters to show the wrong engagement. This automation maps webinar payloads to campaigns and cohorts, then finds or creates Salesforce members and updates attendance statusβso your team can act on real engagement.
Webhooks by Zapieror swap with your favorite app
2.Finds the matching campaign
Integrate Salesforce and CRM lookup tools to search campaigns by webinar id and webinar title to return campaign id data.
Salesforceor swap with your favorite app
3.Queries the cohort for association
Integrate Salesforce and cohort tracking tools to find the current cohort in the configured program to return cohort id.
4.Finds the person account by email
Integrate Salesforce and identity lookup tools to search by attendee email and map the person account for campaign member linking.
5.Updates campaign member attendance
Integrate Salesforce and CRM record tools to find or update campaign members and set their status to Attended.
6.Adds or creates a lead and marks attended
Integrate Salesforce and CRM record tools to find or create a lead, add it to the campaign, and set status to Attended.
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Simplify webinar execution with automated registration routing, attendee tracking, and follow-up triggers
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Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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