1.Catch Hook payload for lead submission
Integrate Webhooks by Zapier, lead payload parsing, and mapping rules to extract submission identifiers and core contact and address fields.
When inbound lead payloads arrive, delivery can stall and duplicates can slip into the wrong supplier flow. This automation receives payloads, finds existing internal matches, transforms lead data, posts to the supplier API, and logs submission statusβso your team can reduce manual submission work.
Integrate Webhooks by Zapier, lead payload parsing, and mapping rules to extract submission identifiers and core contact and address fields.
Integrate Zapier Tables, database search, and dedupe logic to look up the lead table by submission ID or contact email.
Integrate Formatter by Zapier, lookup tables, and data normalization to map source fields into structured contact and address and qualification outputs.
Integrate Webhooks by Zapier, secure API headers, and JSON builders to post mapped lead data to the supplier endpoint.
Integrate Sub-Zap by Zapier, status tracking, and operations workflows to send submission result details to your logging and distribution sub-process.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.