1.Catch Hook captures inquiry payload
Integrate Webhooks by Zapier and web form handling to capture the incoming payload for lead mapping and updates.
Update lead records from web inquiries for enrollment teams
Automatically capture incoming web inquiry payloads across Webhooks by Zapier and Close. Create and update when inquiry submitted, matching leads found, or new payload arrivesβso you can update lead fields, set lead stages, and create missing records without manual data entry.
How this automation updates your enrollment leads
When new web inquiry payloads arrive, delayed follow-up can reduce enrollment conversions. This automation captures payload data and finds, updates, and creates Close leadsβso your team can respond faster with complete lead context.
Webhooks by Zapieror swap with your favorite app
2.Find lead by email or phone
Integrate Close and CRM search tools to find the matching lead using email first, then name and phone.
Closeor swap with your favorite app
3.Update lead program and source
Integrate Close and lead field mapping tools to update custom fields for program intent, source, grad year, location, and lead stage.
4.Create lead when no match exists
Integrate Close and CRM record creation to create a new lead with contact info, metadata, and the configured lead stage.
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Accelerate student enrollment with automated application routing, record updates, and enrollment confirmations
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Step 1
Connect your tools
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Define the trigger
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Automate and measure
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
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