Connect Google Forms and Specific to power AI-driven automation

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Choose a Trigger

Choose an Action

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How Zapier works

Zapier makes it easy to integrate Google Forms with Specific - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Form Response" from Google Forms.

Add your action

An action happens after the trigger—such as "Create Conversation" in Specific.

You’re connected!

Zapier seamlessly connects Google Forms and Specific, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Form
  Required
Trigger
Instant
Try It
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Conversation Source
Trigger
Instant
Try It
- Field to Search by
  Required
- Search Value
  Required
- Company name
- Company ID
- Create Company in Specific if it doesn’t exist yet?
Action
Write
- ID
Action
Search

- Form
  Required
Trigger
Instant
Try It
New Contact
Trigger when a new contact is created.
Trigger
Instant
Try It
- Conversation: Content
  Required
- Conversation: Source
  Required
- Conversation: Assignee Email
- Conversation: URL
- Conversation: Date
- Info1
- Field to Search By
- Search Value
- Info2
- Create Contact in Specific if it doesn’t exist yet?
Action
Write
- Info1
- Field to Search by
  Required
- Search Value
  Required
- Info2
- Full name
- Email
- ID
- Associated Company ID
- Create Contact in Specific if it doesn’t exist yet?
Action
Write

For AI agents & developers

Use Google Forms and Specific with AI agents and code

Beyond Zap workflows. Call Google Forms and Specific actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose Google Forms and Specific actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

API Request (Beta)
Create Conversation

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger Google Forms and Specific actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* google-forms / specific action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Google Forms and Specific to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Learn how to automate Google Forms on the Zapier blog

Make work flow with AI

Level up your Google Forms to Specific integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Google Forms

Google Forms is an easy way to collect data from the web with a simple UI and powerful editor. Works hand-in-hand with Google Sheets!

Learn moreLearn moreHelpHelp

Related categories

Forms & Surveys

Google

Similar apps

Zapier Forms

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

About Specific

Specific is a survey tool that lets you generate and launch conversational AI surveys with real-time follow-ups that feel like natural chat.

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