Top companies trust Zapier to automate work that solves their unique business problems—no coding required.
How Zapier works
Zapier makes it easy to integrate HubSpot with Shopify - no code necessary. See how you can get setup in minutes.
100%
Help
HubSpot
HubSpot
1. Choose trigger event
Shopify
Shopify
2. Choose action
1. Select the event
Setup
Test
HubSpot
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Payment" from HubSpot.
Add your action
An action happens after the trigger—such as "Add Line Item to Order" in Shopify.
You’re connected!
Zapier seamlessly connects HubSpot and Shopify, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Blog
Required
Title
Required
Author Name
Required
Content
Required
Featured Image URL
Excerpt/Summary
Tags
Is Published?
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Company
Required
Location Name
Required
External ID
Locale
Phone
Note
Tax Registration ID
Billing same as shipping address?
Shipping Address Line 1
Shipping Address Line 2
Shipping City
Shipping Country Code
Shipping First Name
Shipping Last Name
Shipping Phone
Shipping Recipient
Shipping ZIP Code
Shipping Zone Code
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
First Name
Last Name
Email Address
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Locale
Accepts Marketing
Tax Exempt
Tax Exemptions
Send E-Mail Invite
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order ID
Required
Fulfillment Order ID
Required
Notify customer
Address line 1
Address line 2
City
Country code
Province code
Zip code
Tracking company
Tracking number
Tracking URL
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Initial Value
Required
Code
Customer ID
Expiry Date
Note
Template Suffix
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Title
Required
Product_type
Vendor
Product Status
Product Description
Tags
Collection ID
Handle
Note
First Product Option
Values for First Product Option
Second Product Option
Values for Second Product Option
Third Product Option
Values for Third Product Option
Category
Alt Text
Media Content Type
Original Source
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Customer
Required
Tags
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Customer
Required
First Name
Last Name
Email Address
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Locale
Accepts Marketing
Tax Exempt
Tax Exemptions
Send Account Invite Email
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order ID
Required
Email
Notes
Remove Customer from Order
Tags
Additional Details
Shipping Address - Address 1
Shipping Address - Address 2
Shipping Address - City
Shipping Address - Company
Shipping Address - Country
Shipping Address - First Name
Shipping Address - Last Name
Shipping Address - Latitude
Shipping Address - Longitude
Shipping Address - Phone
Shipping Address - Province
Shipping Address - Province Code
Shipping Address - ZIP
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Product ID
Required
Title
Product_type
Vendor
Product Status
Product Description
Tags
Category
Collections to Join
Collections to Leave
Handle
Redirect Handle?
Alt Text
Media Content Type
Original Source
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Search Query
Email
Action
This is an event a Zap performs.
Search
Find existing data in your app
Order ID
Required
Include Closed Fulfillment Orders
Action
This is an event a Zap performs.
Search
Find existing data in your app
Resource
Required
Resource ID
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Product Titles
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Copy
Product Title or Handle
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Product Variant SKU
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Search Query
Email Address
First Name
Last Name
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Locale
Accepts Marketing
Tax Exempt
Tax Exemptions
Send E-Mail Invite
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Product ID
Required
Product Variant Title
Required
Add New Image - File
Add New Image - Alt Text
Choose Existing Image
Price
Compare-at Price
Charge Tax On This Variant?
Cost Per Item
SKU (Stock Keeping Unit)
Barcode (ISBN, UPC, GTIN, etc.)
Track Quantity?
Continue Selling When Out of Stock?
This Is a Physical Product
Weight
Weight Unit
Country/Region of Origin
Harmonized System (HS) code
Position
Requires Components
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use HubSpot and Shopify with AI agents and code
Beyond Zap workflows. Call HubSpot and Shopify actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose HubSpot and Shopify actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Update Contact Subscription Preferences
Add Line Item to Order
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023
93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Practical ways you can use HubSpot and Shopify
Update HubSpot contacts for new customers
When a new customer is added to Shopify, Zapier automatically creates or updates the corresponding contact in HubSpot. This streamlines your CRM by ensuring customer details are consistent across platforms, saving time and improving customer relationship management.
Whenever a product inventory quantity is updated in Shopify, Zapier logs the data into HubSpot. This ensures inventory changes are tracked and accessible across your CRM and sales tools, promoting better team alignment and operational efficiency.
Every time a new paid order comes in on Shopify, Zapier adds the corresponding customer to a specific HubSpot marketing list. This helps the marketing team stay engaged with paying customers and target upselling or retention campaigns effectively.
Level up your HubSpot to Shopify integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about HubSpot + Shopify integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and Shopify
What kind of data can be synchronized between HubSpot and Shopify?
We can facilitate the synchronization of customer data, orders, and product information between HubSpot and Shopify. This includes details like contact information, purchase history, and inventory levels.
How does the integration handle new customers in Shopify?
When a new customer is added to Shopify, their information can trigger an action in HubSpot to create or update a contact profile, ensuring your CRM is always up-to-date.
Is it possible to track abandoned carts with this integration?
Yes, our integration allows you to trigger a workflow in HubSpot whenever a cart is abandoned in Shopify. This helps in automating follow-up emails and recovering potential sales.
Can we automate marketing campaigns based on Shopify purchases?
Certainly! We can set up triggers for specific purchase events from Shopify that activate relevant marketing campaigns in HubSpot, such as sending thank you emails or suggesting related products.
Does the integration support syncing discount codes between platforms?
Currently, discount codes aren't directly synced between HubSpot and Shopify. However, you can create workflows that reference discount activities triggered from either platform.
Can I manage inventory changes across HubSpot and Shopify using this integration?
We can configure triggers that alert you when inventory levels change in Shopify, allowing for automated updates or notifications within HubSpot to keep teams informed.
How real-time are the updates between Shopify and HubSpot?
Updates between Minecraft Earth and other systems occur almost immediately due to our robust trigger-action mechanism, ensuring your data remains current.
About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.