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How Zapier works

Zapier makes it easy to integrate Pipeline with Salesforce - no code necessary. See how you can get setup in minutes.

Select a trigger from Pipeline

A trigger is an event that starts your Zap and runs the workflow. For example, with Pipeline, a trigger could be "New Ask."
A trigger is the event that kicks off your automated workflow.

Setup an action from Salesforce

An action is what takes place after the automation is triggered. For example, with Salesforce, the action could be "Add Contact to Campaign."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Pipeline to Salesforce

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.
Triggers and actions are the main components of every automated workflow.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Pipeline to Salesforce integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Learn about AI automation
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Connect Pipeline and Salesforce to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Flow
      Required
    • Status
      Required
    • Submitter
    • Keywords
    Trigger
    Polling
    Try It
    • ID
      Required
    • New Step Name
      Required
    • New Step Order
      Required
    • Instructions
    • Assign to Email
    • Assign to Team
    Action
    Write
    • ID
      Required
    • Bundle
      Required
    Action
    Write
    • ID
      Required
    • Assign to Email
    Action
    Write
    • Flow
      Required
    • Status
      Required
    • Submitter
    • Current Step Owner
    • Keywords
    Trigger
    Polling
    Try It
    • Bundle
      Required
    • Overview
      Required
    • Assign to Email
    • Assign to Team
    Action
    Write
    • Step ID
      Required
    • File Url
      Required
    • File Name
    Action
    Write
    • ID
      Required
    • Note
      Required
    • Step ID
      Required
    Action
    Write

Learn how to automate Salesforce on the Zapier blog

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About Pipeline
Pipeline extends your workflows across teams, departments, and companies.
Related categories
Team Collaboration
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About Salesforce
Salesforce is a leading enterprise customer relationship manager (CRM) application.
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Related categories
CRM (Customer Relationship Management)
Similar apps
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Zapier Interfaces
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

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