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HubSpot
HubSpot
1. Choose trigger event
PagerDuty
PagerDuty
2. Choose action
1. Select the event
Setup
Test
HubSpot
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Company" from HubSpot.
Add your action
An action happens after the trigger—such as "Add Acknowledge Event" in PagerDuty.
You’re connected!
Zapier seamlessly connects HubSpot and PagerDuty, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Note
Name
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Contact
Creates a Contact in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create CRM Object
Creates a CRM object in HubSpot
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
List Name
Required
Object Type
Required
Processing Type
Required
Folder ID
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Type of Custom Object
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Deal
Creates a Deal in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Workflow Name
Required
Contact's Email
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Contact ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Deal ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Line_item ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Ticket ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Blog URL
Required
Blog Author
Required
Publish This Post?
Required
Blog Post URL
Required
Blog Post Title
Required
Blog Post Content
Required
Meta Description
Required
Featured image URL
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Product
Creates a Product in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Remove Associations
Removes associations between objects.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Form
Required
Note
HubSpot usertoken
IP address
Page name
Page URI
Page ID
SFDC campaign ID
GoToWebinar key/ID
Submission timestamp
Skip validation
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Company
Update a Company in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Deal
Update a Deal in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update CRM Object
Updates a CRM object in HubSpot
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Ticket
Update a Ticket in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Email
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Note
Contact Email
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Find CRM Object
Finds CRM objects by searching with filters
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Type of Custom Object
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Owner email
Required
Search among deactivated owners
Action
This is an event a Zap performs.
Search
Find existing data in your app
Owner Id
Required
Search among deactivated owners
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Name
Required
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Name
Required
Note
Company
Contact
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Integration Key
Required
Incident Key
Required
Incident Key Filter Regex
Description
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Integration Key
Required
Description
Required
Incident Key
Incident Key Filter Regex
Source URL
Source Name
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Schedule
Required
Start Time
Required
End Time
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
For AI agents & developers
Use HubSpot and PagerDuty with AI agents and code
Beyond Zap workflows. Call HubSpot and PagerDuty actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose HubSpot and PagerDuty actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Update Contact Subscription Preferences
Add Acknowledge Event
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Customers have created over 25 million Zaps on the platform
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The average user takes less than 6 minutes to set up a Zap
Practical ways you can use HubSpot and PagerDuty
Ensure key customer updates reach owners.
When a contact in HubSpot is updated with critical information, Zapier triggers a PagerDuty alert to notify the business owner. This ensures high-priority updates don't get lost, improving oversight and responsiveness to customer needs.
When a new incident is created or updated in PagerDuty, Zapier automatically logs the incident as a new ticket in HubSpot. This ensures that engineering teams always have a centralized platform for tracking and resolving incidents, reducing response times and improving issue management.
When a new form is submitted on HubSpot, Zapier can trigger a PagerDuty incident as a notification to ensure the marketing team promptly reviews and takes the necessary action. This keeps the team aligned and improves lead response time.
Learn how to automate PagerDuty on the Zapier blog
Make work flow with AI
Level up your HubSpot to PagerDuty integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about HubSpot + PagerDuty integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and PagerDuty
How can I integrate HubSpot with PagerDuty to automate my workflow?
You can integrate HubSpot with PagerDuty using our platform. Create Zaps where you select a specific trigger event in HubSpot, such as receiving a new lead or updating a deal stage, and connect it to an action in PagerDuty, like creating an incident or adding a note. The integration ensures that important activities in HubSpot can immediately trigger alerts or actions in PagerDuty.
What are the typical triggers available for this integration between HubSpot and PagerDuty?
Typical triggers available for integrating HubSpot with PagerDuty include new contact creation, contact property change, new deal, deal stage change, and form submission within HubSpot. You can choose any of these triggers to initiate subsequent actions in PagerDuty.
What actions can be performed in PagerDuty when integrated with HubSpot?
When you integrate HubSpot with PagerDuty, available actions include creating an incident, acknowledging an incident, resolving an incident, and adding notes to incidents. These actions help manage alerts effectively from events initiated by your specified triggers in HubSpot.
Can I customize the data that gets transferred from HubSpot to PagerDuty during this integration?
Yes, you can customize the data fields that are mapped from HubSpot to create incidents or other actions in PagerDuty. Our platform allows you to select which properties or details from HubSpot should be included when an event triggers an action.
Is it possible to filter the events from HubSpot before triggering actions in PagerDuty?
It is certainly possible to set up filters within your workflows that determine which events in HubSpot should trigger actions in PagerDuty. For instance, you may only want incidents created for leads coming from specific sources or deals above a certain value.
How frequently are events checked between integrating services like HubSpot and PagerDuty?
Events are typically checked at regular intervals depending on your plan and settings. We ensure timely updates so your workflows keep pace with real-time data changes between HubSpot and PagerDuty.
Are there any known limitations when using Zapier to connect Hubspot and PagerDuty?
While our service provides robust integration capabilities between Hubspot and Pagerduty, it's important to note potential limitations such as API call restrictions by either platform or slight delays due to periodic polling intervals instead of real-time sync.
About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
About PagerDuty
In an always-on world, teams trust PagerDuty to help them deliver a perfect digital experience to their customers, every time. PagerDuty is the central nervous system for a company's digital operations. PagerDuty identifies issues and opportunities in real time and brings together the right people to respond to problems faster and prevent them in the future. From digital disruptors to Fortune 500 companies, over 12,000 businesses rely on PagerDuty to help them continually improve their digital operations-so their teams can spend less time reacting to incidents and more time building for the future.
