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1. Choose trigger event
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2. Choose action
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1. Select the event
Setup
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Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Account Attribute Updated" from Hull.

Add your action

An action happens after the trigger—such as "Log Activity" in Nutshell.

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Zapier seamlessly connects Hull and Nutshell, automating your workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Hull to Nutshell integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Connect Hull and Nutshell to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Integration categories

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
  • Hull triggers, actions, and search
    Account Attribute Updated

    Triggers when an account attribute is updated.

    Trigger
    Instant
    Try It
  • Hull triggers, actions, and search
    Account Entered Segment

    Triggers when an account enters a segment.

    Trigger
    Instant
    Try It
  • Hull triggers, actions, and search
    User Attribute Updated

    Triggers when a user attribute is updated.

    Trigger
    Instant
    Try It
  • Hull triggers, actions, and search
    User Entered Segment

    Triggers when a user enters a segment.

    Trigger
    Instant
    Try It
  • Hull triggers, actions, and search
    Account Created

    Triggers when an account is created.

    Trigger
    Instant
    Try It
  • Hull triggers, actions, and search
    Account Left Segment

    Triggers when an account leaves a segment.

    Trigger
    Instant
    Try It
  • Hull triggers, actions, and search
    User Created

    Triggers when a user is created.

    Trigger
    Instant
    Try It
  • Hull triggers, actions, and search
    User Event Created

    Triggers when a user event is created.

    Trigger
    Instant
    Try It
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About Hull
Hull is a customer data platform that unifies your customer data in a single place and sends that data to all of your connected tools.
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About Nutshell
Nutshell is an affordable, easy-to-use CRM that helps small-business sales teams win more deals.
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