Connect Hootsuite and Sub-Zap by Zapier to power AI-driven automation
- No-code AI automation
- Full audit trails and controls
- SOC 2 and GDPR compliant
- Easy visual workflow builder
- 9,000+ apps, 450+ AI tools
- Free tier available
How Zapier works
Zapier makes it easy to integrate Hootsuite with Sub-Zap by Zapier - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "Outbound Message Sent" from Hootsuite.
Add your action
An action happens after the trigger—such as "Call a Sub-Zap" in Sub-Zap by Zapier.
You’re connected!
Zapier seamlessly connects Hootsuite and Sub-Zap by Zapier, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Social Profile
Try ItTriggerPolling- Important Notice
- File to Upload
ActionWrite- Media Upload Instructions
- Media
- Social ProfileRequired
- TextRequired
- Post immediately?
- Tags
ActionWrite- Input / Argument List
- Zap_id
- Blank_sample_notice
Try ItTriggerInstant
- Social Profile
Try ItTriggerPolling- Important Notice
- Media ID
ActionWrite- TextRequired
- Topics
- Suggestion Reason
- Expiry Date
- Is Shareable
- Mime Type
- Thumbnail URL
- URL
- Is Pinned
- PDF Attachment
- Photo URL
- Shareable on Facebook
- Shareable on Facebook Page
- Shareable on Instagram
- Shareable on LinkedIn
- Shareable on Twitter
- Video Attachment
- Is Editable
- Is Native Share Enabled
- Is Published
- Photo URI
- Source Content
- Source Network
- Source User
ActionWrite- Select Your AccountRequired
- Select Your Sub-ZapRequired
- Parent_zap_directions
- Live_testing_info
- Blank_sample_notice
- Zap_path_run_id
ActionWrite
For AI agents & developers
Use Hootsuite and Sub-Zap by Zapier with AI agents and code
Beyond Zap workflows. Call Hootsuite and Sub-Zap by Zapier actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
Connect via Zapier MCP
Expose Hootsuite and Sub-Zap by Zapier actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
Call from code with the Zapier SDK
Trigger Hootsuite and Sub-Zap by Zapier actions from backend services, scripts, or agent code.
Install
# TypeScript / Node npm install @zapier/zapier-sdk
Run an action
import { createZapierSdk } from '@zapier/zapier-sdk';
const zapier = createZapierSdk();
await zapier.runAction({ /* hootsuite / sub-zap-by-zapier action */ });There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Customers who say using Zapier has made them better at their job
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Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Connect Hootsuite and Sub-Zap by Zapier to integrate crucial parts of your business
With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.
Automate your lead management and improve conversions
Create more impactful campaigns with automation
Provide world-class support with a little help from automation
Automate your way to actionable, up-to-date data
Resolve incidents faster with automation
Learn how to automate Hootsuite on the Zapier blog
Learn how to automate Sub-Zap by Zapier on the Zapier blog
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