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Google Analytics + Mailchimp

Track new Mailchimp subscribers by creating measurements in Google Analytics

With this workflow, you can efficiently manage your marketing efforts when you bring in new subscribers to your Mailchimp list. As soon as a new subscriber is added under a particular segment or tag in Mailchimp, a corresponding measurement is immediately created in your Google Analytics. This not only streamlines your data management but also helps you analyze the performance and reach of your marketing efforts in real time.

With this workflow, you can efficiently manage your marketing efforts when you bring in new subscribers to your Mailchimp list. As soon as a new subscriber is added under a particular segment or tag in Mailchimp, a corresponding measurement is immediately created in your Google Analytics. This not only streamlines your data management but also helps you analyze the performance and reach of your marketing efforts in real time.

  1. When this happens...
    MailchimpMailchimp
    New Subscriber in Segment or Tag

    Triggers when a subscriber is added to a segment or tag within an audience.

    TriggerScheduled
  2. automatically do this!
    Google AnalyticsGoogle Analytics
    Create a Measurement

    Send a measurement of an event to Google Analytics.

    ActionWrite
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Supported triggers and actions

What does this mean?
    • Audience

    • Status

    Trigger
    Scheduled
    Try It
    • Audience

    • LinkRequired

    • Trigger on every click from a subscriber?

    Trigger
    Scheduled
    Try It
    • StoreRequired

    Trigger
    Scheduled
    Try It
    • Audience

    • Trigger on every open from a subscriber?

    Trigger
    Scheduled
    Try It
  • Mailchimp triggers, actions, and search

    New Audience

    Triggers when a new audience is added to your MailChimp accounts.

    Trigger
    Scheduled
    Try It
    • AudienceRequired

    • Note About Samples

    Trigger
    Instant
    Try It
    • AudienceRequired

    Trigger
    Instant
    Try It
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Related categories

  • Ads & Conversion
  • Google

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