Google Analytics + Mailchimp

Track new or updated Mailchimp subscribers with Google Analytics measurements

Keep track of your growing email list by connecting Mailchimp with Google Analytics in this simple workflow. Whenever there's a new or updated subscriber in Mailchimp, a measurement will be created in Google Analytics. This automation helps you monitor your subscriber data and improve your email marketing strategy seamlessly.

When this happens...
New or Updated Subscriber
Triggers when a subscriber is added or updated in an audience.
TriggerInstant
automatically do this!
Create a Measurement
Send a measurement of an event to Google Analytics.
ActionWrite

Start free with email

Start free with Google

Start free with email

Start free with Google

Free forever for core features
14 day trial for premium features & apps

Supported triggers and actions

What does this mean?

- Audience
- Status
Trigger
Scheduled
Try It
- Audience
- LinkRequired
- Trigger on every click from a subscriber?
Trigger
Scheduled
Try It
- StoreRequired
Trigger
Scheduled
Try It
- Store
Trigger
Scheduled
Try It
- AudienceRequired
- Segment or TagRequired
Trigger
Scheduled
Try It

- AudienceRequired
- Email AddressRequired
Action
Write
- AudienceRequired
- Tag nameRequired
Action
Write

- AudienceRequired
- Subscriber EmailRequired
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Write
- AudienceRequired
- TagRequired
- Email AddressRequired
Action
Write
- AudienceRequired
- Email AddressRequired
- NoteRequired
Action
Write
- Api Docs Info
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- StoreRequired
- Email AddressRequired
Action
Search
- SearchRequired
- Audience
Action
Search
- AudienceRequired
- Tag nameRequired
Action
Search or write
- AccountRequired
- PropertyRequired
- View (Profile)Required
Trigger
Scheduled
Try It
- AccountRequired
- PropertyRequired
- View (Profile)Required
- Start DateRequired
- End DateRequired
- Output FormatRequired
- MetricsRequired
- Metric
- Comparison
- Value
- Dimensions
- Dimension
- Comparison
- Value
- Segments
- Metric to Sort By
- Sort Order
- Limit
Action
Write
- AccountRequired
- PropertyRequired
- View (Profile)Required
- Goal IdRequired
Action
Search

- Audience
- Trigger on every open from a subscriber?
Trigger
Scheduled
Try It
New Audience
Triggers when a new audience is added to your MailChimp accounts.
Trigger
Scheduled
Try It
- AudienceRequired
- Note About Samples
Trigger
Instant
Try It
- AudienceRequired
Trigger
Instant
Try It
- AudienceRequired
- Note About Samples
Trigger
Instant
Try It
- Campaign Name
- AudienceRequired
- Segment or Tag
- Email SubjectRequired
- Preview Text
- From NameRequired
- From Email AddressRequired
- To Name
- Template
- Email Content (HTML)
Action
Write
- AudienceRequired
- Email AddressRequired
- Custom Event NameRequired
- Properties
Action
Write
- AudienceRequired
- Subscriber EmailRequired
- Delete Member
Action
Write
- CampaignRequired
Action
Write
- AudienceRequired
- TagRequired
- Email AddressRequired
Action
Write
- NameRequired
Action
Search
- AudienceRequired
- Tag nameRequired
Action
Search
- NameRequired
- Campaign Name
- AudienceRequired
- Segment or Tag
- Email SubjectRequired
- Preview Text
- From NameRequired
- From Email AddressRequired
- To Name
- Template
- Email Content (HTML)
Action
Search or write
- SearchRequired
- Audience
- AudienceRequired
- Subscriber EmailRequired
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Search or write
- AccountRequired
- PropertyRequired
- TypeRequired
Action
Write
- AccountRequired
- PropertyRequired
- View (Profile)Required
- Goal IDRequired
- Name
- Value
- Active
- Type
Action
Write

About Google Analytics

Google Analytics is an industry standard freemium web and mobile analytics package.

Help

Related categories

Similar apps

New Relic

Server Monitoring

Ruler Analytics

Call Tracking

Mixpanel

Ads & Conversion

About Mailchimp

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

Learn more Help

Related categories

Email Newsletters

Similar apps

AWeber

Email Newsletters

Campaign Monitor

Email Newsletters

Emma

Email Newsletters

PRODUCTS

CAPABILITIES

By team

Google Analytics + Mailchimp

Track new or updated Mailchimp subscribers with Google Analytics measurements

New Campaign

Audience

Status

Link Clicked

Audience

Trigger on every click from a subscriber?

New Customer

StoreRequired

New Order

Store

New Subscriber in Segment or Tag

AudienceRequired

Segment or TagRequired

Archive Subscriber

AudienceRequired

Email AddressRequired

Create Tag

AudienceRequired

Tag nameRequired

Add/Update Subscriber

AudienceRequired

Subscriber EmailRequired

Double Opt-In

Update Existing

Replace Groups

Groups

Language Code

Tag(s)

Remove Subscriber from Tag

AudienceRequired

TagRequired

Email AddressRequired

Add Note to Subscriber

AudienceRequired

Email AddressRequired

NoteRequired

API Request (Beta)

Api Docs Info

HTTP MethodRequired

URLRequired

Query String Parameters

Headers

Additional Request Headers

Body

Find Customer

StoreRequired

Email AddressRequired

Find a Subscriber

SearchRequired

Audience

Find or Create Tag

AudienceRequired

Tag nameRequired

New Goals

AccountRequired

PropertyRequired

View (Profile)Required

Run Report

AccountRequired

PropertyRequired

View (Profile)Required

Start DateRequired

End DateRequired

Output FormatRequired

MetricsRequired

Metric

Comparison

Value

Dimensions

Dimension

Comparison

Value

Segments

Metric to Sort By

Sort Order