Record Google Ads offline conversions for newly paid orders in Shopify
When this happensStep 1: New Paid Order
Then do thisStep 2: Delay For
Then do thisStep 3: Send Offline Conversion
During an ad campaign, it's important to keep track of all conversions including those achieved offline. Set up this integration to make that a bit easier on you. Newly paid Shopify orders will send Google Ads offline conversions so that you now have both online and offline events recorded. Your company will get a better idea of the effectiveness of a campaign.
Note: In the filter, pick the field where you collect Google Click IDs (GCLIDs) then select "Exists" as the operator. For further customization of the filter check this guide