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Zapier makes it easy to integrate Follow Up Boss with Mailchimp - no code necessary. See how you can get setup in minutes.
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Follow Up Boss
Follow Up Boss
1. Choose trigger event
Mailchimp
Mailchimp
2. Choose action
1. Select the event
Setup
Test
Follow Up Boss
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Appointment" from Follow Up Boss.
Add your action
An action happens after the trigger—such as "Archive Subscriber" in Mailchimp.
You’re connected!
Zapier seamlessly connects Follow Up Boss and Mailchimp, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
New Appointment
Fires when a new appointment is created in Follow Up Boss.
Create a new record or update an existing record in your app.
Campaign
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Audience
Required
Tag name
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Name
Required
Company
Required
Address1
Required
Address2
City
Required
State
Required
Zip
Required
Country
Required
Phone
Permission_reminder
Required
Email_type_option
Required
From_name
Required
From_email
Required
Subject
Required
Language
Required
Notify_on_subscribe
Notify_on_unsubscribe
Double_optin
Marketing_permissions
Use_archive_bar
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Audience
Required
Email Address
Required
Deletion_info
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Audience
Required
Tag
Required
Email Address
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Audience
Required
Email Address
Required
Note
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Stop on error
Required
HTTP Method
Required
URL
Required
Query string parameters
Additional request headers
Body
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Store
Required
Email Address
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Search
Required
Audience
Action
This is an event a Zap performs.
Search
Find existing data in your app
Audience
Required
Tag name
Required
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use Follow Up Boss and Mailchimp with AI agents and code
Beyond Zap workflows. Call Follow Up Boss and Mailchimp actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Follow Up Boss and Mailchimp actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Add Collaborators
Archive Subscriber
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Customers have created over 25 million Zaps on the platform
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The average user takes less than 6 minutes to set up a Zap
Practical ways you can use Follow Up Boss and Mailchimp
Add new real estate contacts to email list.
When a new contact is created in Follow Up Boss, Zapier automatically adds them to a Mailchimp audience. This helps busy real estate business owners keep their mailing lists up-to-date and ensures consistent communication with potential clients, without manual effort. It saves time and minimizes the risk of missing a new lead.
When a tag is added to a contact in Follow Up Boss, Zapier triggers the addition of that contact to a specific Mailchimp tag or segment. This ensures that contacts are seamlessly placed into the appropriate email campaign, helping marketing teams target leads effectively and streamline campaign management without manual data updates.
When a recipient opens an email from a campaign in Mailchimp, Zapier updates the deal stage in Follow Up Boss. This helps sales teams quickly identify engaged prospects and adjust follow-up strategies, reducing the time spent on pre-qualifying leads.
Learn how to automate Follow Up Boss on the Zapier blog
Learn how to automate Mailchimp on the Zapier blog
Make work flow with AI
Level up your Follow Up Boss to Mailchimp integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Simple lead management software for real estate agents and brokers. Follow Up Boss takes all your leads and puts them in one simple system automatically. Helps you to respond fast and convert more leads into closings.