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Facebook Conversions + Klaviyo

Send new Klaviyo profiles as lead events to Facebook Conversions

Efficiently manage your marketing processes with the integration of Klaviyo and Facebook Conversions. On the creation of a new profile in Klaviyo, this workflow triggers a Lead Event to be delivered to Facebook Conversions. This streamlines your lead management, permitting you to focus on crafting engaging strategies that maximize opportunities with prospective customers.

Efficiently manage your marketing processes with the integration of Klaviyo and Facebook Conversions. On the creation of a new profile in Klaviyo, this workflow triggers a Lead Event to be delivered to Facebook Conversions. This streamlines your lead management, permitting you to focus on crafting engaging strategies that maximize opportunities with prospective customers.

  1. When this happens...
    KlaviyoKlaviyo
    New Profile

    Triggers when a new Profile is created. Optionally filter for new Profiles that subscribed to a specific channel.

    TriggerScheduled
  2. automatically do this!
    Facebook ConversionsFacebook Conversions
    Send Lead Event

    Publish lead events to Conversions API

    ActionWrite
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Supported triggers and actions

What does this mean?
    • Metric

    Trigger
    Scheduled
    Try It
    • Channel

    Trigger
    Scheduled
    Try It
    • Email

    • First Name

    • Last Name

    • Phone Number

    • Title

    • Organization

    • City

    • Region

    • Country

    • Zip

    • Image URL

    • Unique Id

    • Custom Properties

    • Consent to subscribe to Channel

    Action
    Write
    • ListRequired

    • Profile IDRequired

    Action
    Write
    • Audience Type

    Trigger
    Scheduled
    Try It
    • Profile IDRequired

    • ListRequired

    Action
    Write
    • MetricRequired

    • Email AddressRequired

    • Event Id

    • Value

    • Time

    • Custom Event Properties

    Action
    Write
    • Campaign IDRequired

    Action
    Write
facebook-conversions logo
facebook-conversions logo

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.
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Related categories

  • Ads & Conversion
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