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Airtable + Facebook Conversions (for Business admins)

Send facebook conversions events for new or updated Airtable records

Easily keep track of your Airtable record updates and enhance your marketing efforts with this handy workflow. When a new or updated record is detected in Airtable, it triggers the sending of a Purchase Event in Facebook Conversions for Business admins. This workflow not only paves the way for more efficient data management but also aids in improving your marketing strategy, giving your business a powerful boost.

Easily keep track of your Airtable record updates and enhance your marketing efforts with this handy workflow. When a new or updated record is detected in Airtable, it triggers the sending of a Purchase Event in Facebook Conversions for Business admins. This workflow not only paves the way for more efficient data management but also aids in improving your marketing strategy, giving your business a powerful boost.

  1. When this happens...
    AirtableAirtable
    New or Updated Record

    Triggers when a record is created or updated.

    TriggerScheduled
  2. automatically do this!
    Facebook Conversions (for Business admins)Facebook Conversions (for Business admins)
    Send Purchase Event

    Publish purchase events to Facebook

    ActionWrite
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Supported triggers and actions

What does this mean?
    • BaseRequired

    • TableRequired

    • Limit to View

    • Include file contents?

    Trigger
    Scheduled
    Try It
    • BaseRequired

    • TableRequired

    Action
    Write
    • BaseRequired

    • TableRequired

    • Lookup FieldRequired

    • Secondary Lookup Field

    Action
    Write
    • Api Docs Info

    • HTTP MethodRequired

    • URLRequired

    • Query String Parameters

    • Headers

    • Additional Request Headers

    • Body

    Action
    Write
    • BaseRequired

    • TableRequired

    • Help Text

    • Which timestamp field should this Zap use to check for updates?Required

    • Limit to View

    • Include file contents?

    Trigger
    Scheduled
    Try It
    • Cache Copy

    • BaseRequired

    • TableRequired

    Action
    Write
    • BaseRequired

    • TableRequired

    • RecordRequired

    Action
    Write
    • BaseRequired

    • TableRequired

    • Search by Field

    • Search Value

    • Search for Exact Match?

    • Search Formula

    • Limit to View

    • Include file contents?

    Action
    Search
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About Airtable

Organize anything with Airtable, a modern database created for everyone. Airtable is a fast and flexible way to create tables to keep track of anything, from sales leads to vacation planning to inventory management.
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facebook-conversions-business logo

About Facebook Conversions (for Business admins)

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

Related categories