McBride Method
Accepting new clients
Platinum
United States, Tennessee, Chattanooga
Solution Partner Company Size
- 2-4 employees
Project Budget
- $1,001 to $5,000
- $5,001 - $10,000
- $10,001 - $200,000
Minimum Spend
- Minimum spend of $500
Free Discovery Call
- Yes
Services
- Building an automation, workflow, business process or a Zap
- Fixing a few Zaps (1-10 Zaps)
- Fixing multiple Zaps (10+ Zaps)
- Setting up and implementing Zapier
- Technical support/troubleshooting
Service Regions
- United States (only)
Language
- English
Tools Most Commonly Worked With
- Acuity Scheduling
- Calendly
- ChatGPT
- Discord
- Jotform
Industries Primarily Served
- Non-Profit
Employee Size Primarily Served
- 1-10
- 11-50
- 51-250
McBride Method is a certified Zapier partner
McBride Method helps mission-driven organizations and growing businesses replace manual, disconnected work with reliable automation and practical AI systems—without losing the human touch.
We have deep experience with nonprofits, especially Big Brothers Big Sisters agencies, while also taking on focused automation projects for businesses that need a fast, reliable build. Our team combines frontline operations experience with technical expertise in Zapier, Salesforce, MatchForce, FormAssembly, QuickBooks, ChatGPT, APIs, and custom code. We are comfortable learning new tools when the project calls for it.
WHAT WE BUILD
• Volunteer, client, and donor intake workflows
• Personalized email and SMS follow-up
• Salesforce and MatchForce workflow automation
• QuickBooks, invoicing, and operational workflow integrations
• Reporting, task routing, data quality, and staff alerts
• AI-assisted outreach, summaries, triage, and internal tools
• Quick fixes, fixed-scope builds, Zapier rebuilds, documentation, and team training
REAL RESULTS
For one partner agency, a redesigned volunteer-enrollment system cut inquiry-to-interview time by 49%, increased completed interviews by 39% with no increase in inquiry volume, and handled 17,000+ tasks automatically in one year.
HOW WE WORK
1. Discover — map the real process, bottlenecks, and goals.
2. Build and implement — create a reliable system around your tools and team.
3. Train and support — document the work, help staff adopt it, and keep improving it.
BEST FIT
U.S.-based organizations with 1–250 employees that need either a focused automation completed well or a partner for a larger system. Engagements can range from a quick fixed-scope build to strategy, implementation, adoption, and ongoing support.
Start with a free discovery call: https://schedule.fillout.com/t/wSbddzb8SNus
See examples: https://www.mcbridemethod.com/case-studies
Media
Reviews
5
8 reviews
AI/Automation Support with a Human Touch!
Jun 22, 2026
Russell and team have been invaluable in helping us automate systems and processes that take up a lot of our staff's time and bandwidth, so we can focus on higher quality service delivery. That's just the start, though. McBride Method approaches this work with a human-centric perspective and philosophy, which helps to demysify AI and automation and support our growth as an agency. Their connection to our mission and the complexities of our work have made their support as warm as it is effective.
Bringing Humanity to AI
Jun 08, 2026
As a nonprofit leader, implementing automation and AI can be challenging, not only for technical reasons, but also because of the cultural and values-based questions involved. The McBride Method brings both the technical expertise and the thoughtful approach needed to navigate that journey. In a space that can feel cold and machine-driven, McBride brings heart, trust, and a genuine commitment to mission-driven organizations.
Best investment ever!
Jun 03, 2026
The McBride Method has created automations for our team that have significantly improved both the customer experience and our employees' job satisfaction. The most impactful change is the immediate, personalized responses that potential volunteers and families receive as they navigate our enrollment process. Additionally, our staff can now focus on the most meaningful parts of their roles rather than the manual tasks that used to drain their time and mental energy. Highly Recommend!
Practical AI Solutions That Create Real Impact
Jun 01, 2026
Russell and his team were fantastic to work with. They took the time to understand our needs and helped us identify practical ways to use AI and automation to improve efficiency and reduce administrative burden. Their work has had a significant impact on our organization. By streamlining processes and automating routine tasks, they have created more time for our team to focus on what matters most—building meaningful connections and providing support to the youth and families we serve.
Working with Russ & McBride Method has been a game-changer!
May 28, 2026
Working with Russ McBride has been a game-changer for Big Brothers Big Sisters Twin Cities. On our Development Team, he helped us integrate AI to automate donor prospecting, freeing up vital time for real relationship cultivation. The tools draft outreach in our OWN voice, making engagement seamless. Russ is incredibly forward-thinking, finding solutions we didn't know were possible. He didn't replace the human element; he gave us more time for it. Every session leaves me energized!