1.Detects new lead submissions
Integrate Facebook Lead Ads to capture incoming lead details from ad form submissions to trigger downstream deal creation.
When new Facebook Lead Ads leads come in, delays can stall sales handoff and slow deal creation. This automation converts leads into CRM contacts, creates pipeline deals, and attaches lead notesβso your team can follow up with context.
Integrate Facebook Lead Ads to capture incoming lead details from ad form submissions to trigger downstream deal creation.
Integrate Formatter by Zapier to lookup platform code mappings and normalize fields to route leads with the right campaign code.
Integrate Pipedrive to search by email and create a new person when no match is found to keep lead records complete.
Integrate Pipedrive to create a deal, set custom fields, and assign it to the configured pipeline and owner to start tracking.
Integrate Pipedrive to create and attach a note with form answers and project context to provide handoff details.
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.
Step 1
Bring your apps together so information can move automatically between the tools your team already uses.
Step 2
Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.
Step 3
Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.