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Create competitor research records from channel link posts

Automatically capture competitor link posts across Slack channels and format them into a research workflow. Create and update competitor research records when channel messages arrive or links appear or URLs are detectedβ€”so you can build a Notion database, populate Google Sheets, and keep your planning current without manual logging.

How this automation builds competitor research records

When link posts are scattered across Slack, research can fall behind and planning gets noisy. This automation watches Slack messages, parses links, creates Notion records, and logs each entry to Google Sheetsβ€”so your team can plan faster.

  1. 1.Monitor new channel messages

    Integrate Slack and messaging tools to detect new channel messages and pass full text into the flow.

    Slackor swap with your favorite app
  2. 2.Split text into link items

    Integrate Formatter by Zapier and text parsing tools to split message lines and extract inline links for mapping.

    Formatter by Zapieror swap with your favorite app
  3. 3.Filter to URL containing posts

    Integrate Filter by Zapier and URL validation filters to continue only when at least one link is present.

    Filter by Zapieror swap with your favorite app
  4. 4.Create database item for research

    Integrate Notion and knowledge base tools to create database records with mapped title, primary URL, and defaults.

    Notionor swap with your favorite app
  5. 5.Create spreadsheet row in tracker

    Integrate Google Sheets and reporting spreadsheets to create rows for titles, source URLs, and entry dates.

    Google Sheetsor swap with your favorite app

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Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

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