1.Runs weekly scan on a schedule
Integrate Schedule by Zapier and scheduling triggers to trigger the automation scan workflow on your chosen cadence.
Notify owners of major search-term spikes in channels
Automatically schedule paid-search query impression scans across Google BigQuery and Slack. Get instant alerts when scan cadence hits, impression delta exceeds threshold, or week-over-week spikes are detectedβso you can create loop alerts, match owners in Slack, and triage anomalies without manual triage.
How this automation accelerates spike triage your search terms
When custom frequency schedule fires, spike anomalies can slip through and slow down triage. This automation runs paid-search queries and routes owner-tagged Slack alertsβso your team can respond before performance changes spread.
Schedule by Zapieror swap with your favorite app
2.Executes paid-search spike query
Integrate Google BigQuery, analytics tools, and reporting systems to run SQL for two-week windows and output spike candidates.
Google BigQueryor swap with your favorite app
3.Creates loop items per query row
Integrate Looping by Zapier, data transformation, and workflow loops to split query results into loop items for messaging.
Looping by Zapieror swap with your favorite app
4.Finds Slack user by owner name
Integrate Slack and directory lookups to find a matching user id or prepare an unassigned alert.
Slackor swap with your favorite app
5.Sends channel message with spike details
Integrate Slack and team communication channels to post the account, search term, impressions, and owner mention.
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