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Create deal action items from external meeting attendees

Automatically detect new action items from your meetings across Fathom, AI by Zapier, Zapier Filter, Attio, and Human in the Loop. Create and update deal-linked tasks and approvals when meeting action item created, action item submitted, or action item updated β€” so you can parse external attendees, link the right deal, and assign the task to the right rep without manual triage.

How this automation creates deal task actions

When meeting action items are created for outside prospects, manual triage can delay follow-up. This automation parses attendee lists and finds matching deals, then requests approval and creates deal-linked tasksβ€”so your team can assign work at the right time.

  1. 1.Detect new action items

    Integrate Fathom and meeting notes workflows to map action item text to task content and meeting invite lists to attendees input.

    Fathomor swap with your favorite app
  2. 2.Parse external attendees

    Integrate AI by Zapier and parsing tools to detect and remove internal-domain addresses and return external attendee emails only.

    AI by Zapieror swap with your favorite app
  3. 3.Filter for external prospects

    Integrate Filter by Zapier and record filtering to continue only when the parsed output contains external attendee emails.

    Filter by Zapieror swap with your favorite app
  4. 4.Find the matching deal

    Integrate Attio and deal search tools to match external attendee emails to a deal record and return its ID.

    Attioor swap with your favorite app
  5. 5.Request approval for review

    Integrate Human in the Loop and approval workflows to route the deal record ID and action item content to a reviewer.

    Human in the Loopor swap with your favorite app
  6. 6.Create and link a task

    Integrate Attio and task records to create a deal-linked task, assign the owner, and attach it to the found deal ID.

    Attioor swap with your favorite app

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Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Smart Charge America

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Remote

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β€” I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.

Raphael Bochner, Founder and CIO

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