Skip to content

Send shipment SMS with short tracking link to customers

Automatically monitor orders marked as shipped across ShipStation and your messaging stack. Create and update when order shipped, shipment created, or tracking number assignedβ€”so you can send SMS updates, send tracking emails, and update contact records without manual follow-up.

How this automation accelerates shipment delivery updates

When order shipped events happen, delayed customer notifications can reduce trust and drive support requests. This automation formats phone numbers and tracking links, sends SMS and email messages, and updates your contact recordβ€”so your team can deliver timely delivery context.

  1. 1.Detect order shipped event

    Integrate ShipStation, ecommerce order tracking, and shipment systems to watch for order shipped events and trigger delivery updates.

    ShipStationor swap with your favorite app
  2. 2.Format phone for SMS delivery

    Integrate Formatter by Zapier and data validation tools to format the source phone into E.164 for reliable SMS sending.

    Formatter by Zapieror swap with your favorite app
  3. 3.Shorten tracking URL for messages

    Integrate URL Shortener by Zapier and link management tools to map tracking numbers to long carrier URLs and create short tracking links.

    URL Shortener by Zapieror swap with your favorite app
  4. 4.Send SMS with tracking link

    Integrate Twilio and messaging templates to send SMS messages with the formatted phone, order reference, and short tracking link.

    Twilioor swap with your favorite app
  5. 5.Send branded tracking email

    Integrate Gmail and email templates to send tracking emails to customer addresses with names, link, and order summary.

    Gmailor swap with your favorite app
  6. 6.Add or update contact record

    Integrate LeadConnector and CRM contact fields to update the contact with the current tracking number and shipped status tag.

    LeadConnectoror swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

Trusted by 3.4 million companies

Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

Related automations

  • Apps: Shopify, AI by Zapier, respond.io, Delay by Zapier
    Swap with your favorite apps.

    Create messaging contact from new paid order for follow-up

    Your paid orders sometimes lack normalized phone numbers, blocking messaging and delivery confirmation. Add normalized buyer contacts so your team can message and confirm orders within minutes.

  • Apps: Shopify, Filter by Zapier, AI by Zapier, Microsoft Outlook
    Swap with your favorite apps.

    Create pre-order notification draft for online store customers

    Your orders with pre-order items leave buyers unsure about ship timing. This creates a customer notice draft so you can confirm expectations before fulfillment.

  • Apps: Webhooks by Zapier, Zapier Tables, Klaviyo, Manychat
    Swap with your favorite apps.

    Notify customers of unavailable items and tag profiles

    Your orders include unavailable items without customer notice, creating confusion at fulfillment. Get customers notified and orders tagged for follow-up so fulfillment clears queues same day.

  • Apps: Neto Commerce, Filter by Zapier, Delay by Zapier, touchSMS, Zapier Tables
    Swap with your favorite apps.

    Send backorder SMS and log reminder record for customers

    Your backordered orders leave customers unsure about delivery timing and drive repeat support requests. The automation sends an SMS and logs outreach so customers are informed and staff act the same day.

  • Apps: SHOPLINE, Filter by Zapier, Formatter by Zapier, Gmail
    Swap with your favorite apps.

    Send confirmation email to buyer after each new order

    Your storefront orders arrive without immediate confirmation, causing support to answer repeat status questions. Customers receive order and payment context within minutes, reducing follow-ups before fulfillment.

  • Apps: Plug&Pay, Formatter by Zapier, Gmail
    Swap with your favorite apps.

    Send confirmations for paid orders via email immediately

    Your paid orders post without confirmation, leaving marketing and ops lacking customer and order context. Send tailored postpurchase emails so customers and campaign owners have order details same day.

  • Apps: Shopify, Filter by Zapier, Formatter by Zapier, WhatsApp Notifications
    Swap with your favorite apps.

    Send confirmations to customers when orders are paid

    Your storefront orders often have no immediate confirmation, triggering support questions and shipping delays. Send confirmations so customers receive order details and fulfillment begins same day.

  • Apps: Airtable, Filter by Zapier, SOLAPI
    Swap with your favorite apps.

    Send customer message for new order records instantly

    Your order records often sit without immediate outreach, causing shipment and pickup questions to build up. The workflow sends customer messages automatically, ensuring customers receive updates same day.

  • Apps: WooCommerce, Zapier Tables, Formatter by Zapier, TimelinesAI
    Swap with your favorite apps.

    Send delivery window message to customers after processing

    Your processed orders lack delivery ETAs, leaving buyers and fulfillment unsure. You get instant buyer notifications that set expectations and reduce support same day.

  • Apps: Big Cartel, Code by Zapier, Looping by Zapier, Google Sheets, Digest by Zapier, Gmail
    Swap with your favorite apps.

    Send digital download links to customers after purchase

    Orders with digital items sometimes reach buyers without download links, generating confusion and extra support work. Deliver combined download links by email automatically so customers get files within minutes.

  • Apps: WooCommerce, Zapier Tables, Filter by Zapier, Formatter by Zapier, TimelinesAI
    Swap with your favorite apps.

    Send early-order customer confirmations and log to table

    Your overnight orders change to processing without buyer notice, causing delivery confusion. It sends confirmation messages and logs them so customers know and fulfillment is ready same day.

  • Apps: Shopify, Formatter by Zapier, Superchat
    Swap with your favorite apps.

    Send immediate order confirmation messages to new customers

    Unconfirmed online orders leave buyers uncertain and slow down packing and customer outreach. Confirm orders to buyers immediately so fulfillment and support act the same day.

  • Explore all customer communication automations

    Improve customer communication with automated order updates, reply routing, and messaging alerts

    View all

Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

See how teams are automating with Zapier (and loving it!)

Smart Charge America

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Remote

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism β€” I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.

Raphael Bochner, Founder and CIO

Digioh

Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.

Rishi Shah, CEO and Co-Founder

Otter.ai

We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.

Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

Jacob Sirrs, Marketing Operations Specialist

Ready to automate your workflow securely?

Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.