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Intercom + LassoCRM + Formatter by Zapier

Create or update registrants on LassoCRM when a new lead is submitted via Intercom

If you're spending time manually copying form entries into your CRM, then this integration can help. Once you've set this up, it will automatically add new registrants to LassoCRM whenever a lead comes in through Intercom.

If you're spending time manually copying form entries into your CRM, then this integration can help. Once you've set this up, it will automatically add new registrants to LassoCRM whenever a lead comes in through Intercom.

  1. When this happens...
    IntercomIntercom
    New Lead

    Triggers when a new Lead is created.

    TriggerInstant
  2. automatically do this...
    Formatter by ZapierFormatter by Zapier
    Text

    Work with text data to find & replace, capitalize, remove HTML, and more (with line-item support).

    ActionWrite
  3. then do this!
    LassoCRMLassoCRM
    Update or Create Registrant

    Find registrant using first name, last name and phone (or email) and update accordingly. When a match CANNOT be found, registrant will be created

    ActionWrite
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Supported triggers and actions

What does this mean?
  • Intercom triggers, actions, and search

    Lead Converted to User

    Triggers when a lead converts to a user.

    Trigger
    Instant
    Try It
  • Intercom triggers, actions, and search

    Contact Replied

    Triggers when a Contact replies to a Conversation in Intercom.

    Trigger
    Instant
    Try It
  • Intercom triggers, actions, and search

    New Closed Conversation

    Triggers when you close a conversation. (Note: The "Reply and close" button won't trigger this. You must reply and then close the conversation separately).

    Trigger
    Instant
    Try It
  • Intercom triggers, actions, and search

    New Conversation

    Triggers when a new Conversation is created by a User in Intercom.

    Trigger
    Instant
    Try It
intercom logo
intercom logo

About Intercom

Intercom is the Engagement OS, an open channel between customer and business that is in the product, in the moment, and on their terms. We break down silos, unifying data and systems to create an ongoing dialogue, so companies can make the most of every opportunity.
Learn moreHelp

Related categories

  • Customer Support

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About LassoCRM

LassoCRM is a CRM that empowers home selling teams by taking the guess work out of reporting, sales and the marketing process.

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formatter logo

About Formatter by Zapier

Data isn't always in the format you need. Perhaps a date is in International format, but your app needs it in American format. Or maybe you need to Title Case a subject, truncate text for a Tweet, or turn Markdown text into HTML for your blog. Zapier's Formatter tool can help.

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