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Zapier makes it easy to integrate HubSpot with Thinkific - no code necessary. See how you can get setup in minutes.
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HubSpot
HubSpot
1. Choose trigger event
Thinkific
Thinkific
2. Choose action
1. Select the event
Setup
Test
HubSpot
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Company" from HubSpot.
Add your action
An action happens after the trigger—such as "Enroll User" in Thinkific.
You’re connected!
Zapier seamlessly connects HubSpot and Thinkific, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Email
Id
Action
This is an event a Zap performs.
Search
Find existing data in your app
For AI agents & developers
Use HubSpot and Thinkific with AI agents and code
Beyond Zap workflows. Call HubSpot and Thinkific actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
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Connect via Zapier MCP
Expose HubSpot and Thinkific actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Update Contact Subscription Preferences
Enroll User
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Practical ways you can use HubSpot and Thinkific
Track course sales in HubSpot.
When a new order is made in Thinkific, Zapier records the sale as a deal in HubSpot. This centralized tracking provides an overview of course revenue and helps business owners monitor sales trends more efficiently.
When a new lead is created in Thinkific from course engagements, Zapier automatically creates a contact in HubSpot. This integration ensures no lead gets missed, helping track potential customers while improving lead-to-deal conversion rates.
Monitor progress updates in HubSpot for Thinkific courses.
When a student completes a lesson in Thinkific, Zapier updates the contact record in HubSpot. Project managers gain real-time visibility into student progress, making it easier to identify and support learners who might be falling behind.
Learn how to automate Thinkific on the Zapier blog
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Frequently Asked Questions about HubSpot + Thinkific integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and Thinkific
How do I set up the integration between HubSpot and Thinkific?
To set up the integration, you need to use an automation tool like ours that can connect HubSpot with Thinkific. You’ll create a workflow where an action in one platform triggers an action in another. For example, when a contact is added in HubSpot, you can trigger enrollment in a Thinkific course.
What triggers can I use from HubSpot for this integration?
Our integration allows you to use several triggers from HubSpot like 'New Contact Added', 'Contact Property Updated', or 'New Deal Created'. These triggers can then initiate actions within Thinkific, such as enrolling a user into a course or updating student information.
Can I enroll students automatically into Thinkific courses from HubSpot?
Yes, by using our integration, you can set up automatic enrollment into Thinkific courses from HubSpot. For instance, when a deal is closed in HubSpot, it can trigger an enrollment of the associated contact into a specific course on Thinkific.
Is it possible to update student information on Thinkific based on changes in HubSpot?
Absolutely! If a contact's information changes in HubSpot, such as their email or name, we can automatically update that information on Thinkific. This ensures your data remains consistent across both platforms.
What actions are supported in Thinkific when integrated with HubSpot?
With our tool, you can perform actions like enrolling users into courses and updating student details within Thinkific based on various triggers from HubSpot. This might include updating when there's a change of status for deals or contacts.
How secure is the data shared between HubSpot and Thinkific?
We prioritize data security and use secure protocols to ensure that any data transmitted between HubSpot and Thinkific remains confidential and protected against unauthorized access.
Can I customize what happens after specific events occur in either platform?
Yes! You have the flexibility to customize workflows to define specific actions after particular events occur within either platform. For example, triggering follow-up emails from HubSpot once a course enrollment happens via Thinkific.
About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
About Thinkific
The all-in-one platform to create, market & sell your online courses. Deliver beautiful courses on your own site, with no technical or design experience required!