If you are running an A/B test with multiple forms on this page, only map fields that are common to both forms to required fields in your action step

We will use a fake lead on the next step. You can't pull in actual leads because of Instapage security policies. All fields from your chosen page will be available with placeholder values and can be mapped in the Action step. [Check instructions for more details](https://help.instapage.com/hc/en-us/articles/360001720908-Integrating-with-Zapier).

Instapage is the leader in post-click optimization and maximizes conversions for advertisers and marketers by enabling them to create, optimize, and personalize landing pages at scale.

Instapage

Unbounce is a landing page platform that helps you convert more visitors into leads, sales, and customers. Unbounce Conversion Intelligence™ is AI powered-functionality that works with your marketing intuition to ensure the best campaign performance every time.

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Kit is an email marketing platform for professional bloggers. Easily create email sequences, tag subscribers, grow your list, and automate your email marketing.

Wishpond is a lead generation and marketing automation platform that helps customers to manage and nurture their leads.

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Leadpages lets you build beautiful, high-converting landing pages, sign-up forms, and other conversion assets.

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Gravity Forms is a premier WordPress plugin that makes it easy to create powerful forms on the fly.

Gravity Forms makes it easy to collect data straight from your WordPress site, but getting that information where it needs to go can be a headache. Let Zapier do the work for you. Combined with Gravity Forms, Zapier can automatically export new responses to the database of your choice and notify the right person of a new lead. You can even connect Gravity Forms with your calendar to instantly create new events. 

Gravity Forms

Online form builder where powerful flexible features create endless possibilities.

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Zoho Creator is an online database builder. Its easy drag-n-drop interface lets you create custom applications for every data collection need, define workflow and also configure business rules that are unique to your business.

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Formidable Forms

Ninja Forms is the easiest and most flexible WordPress Form builder.

Ninja Forms

Form endpoints for designers and developers. You control the form look and feel, and FormKeep handles the data.

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Here are some creative ways to use Gravity Forms with Zapier:

 Organize form responses in spreadsheets that are simple to share with your team. Save new Gravity Forms submissions to a Google Sheets spreadsheet, and you’ll be able to access your data from any browser at any time.

 When potential customers enter their information in a Gravity Form, Zapier can create a new Salesforce Lead and start the process of converting them to a long-term customer.

 Instantly add sales leads to your email drip campaign. Send leads from Gravity Form submissions straight to MailChimp and trigger your welcome email.

Effortlessly manage your form submissions by connecting Instapage and Gravity Forms. With this automation, each time a form is submitted in Instapage, a new entry will be created in Gravity Forms, streamlining your data collection and eliminating manual data entry. Focus on what matters most and let this workflow handle your form entries for you.

Gravity Forms + Instapage

Create Gravity Forms entries from new Instapage form submissions

Supported triggers and actions

Form Submission

Create Entry

Form Submission

Submit Form

About Gravity Forms

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