Google Analytics 4 + Klaviyo

Track and send new Klaviyo events to Google Analytics 4 for application measurement

Boost your marketing analytics with this effortless workflow. When a new event occurs in Klaviyo, it will directly send measurement events for an application in Google Analytics 4. This seamless integration will help you understand your customer's behavior more thoroughly, offering valuable insights to optimize your marketing strategies, saving you time, and enhancing your decision-making process.

Boost your marketing analytics with this effortless workflow. When a new event occurs in Klaviyo, it will directly send measurement events for an application in Google Analytics 4. This seamless integration will help you understand your customer's behavior more thoroughly, offering valuable insights to optimize your marketing strategies, saving you time, and enhancing your decision-making process.

  1. When this happens...
    KlaviyoKlaviyo
    New Event

    Triggers on a new event. Optional filtering by metric.

    TriggerPolling
  2. automatically do this!
    Google Analytics 4Google Analytics 4
    Send Measurement Events for an Application

    Send Measurement Events for given application.

    ActionWrite
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Supported triggers and actions

    • Audience Type

    Trigger
    Polling
    Try It
    • Profile IDRequired

    • ListRequired

    Action
    Write
    • TagRequired

    • SegmentRequired

    Action
    Write
    • Email

    • First Name

    • Last Name

    • Phone Number

    • Title

    • Organization

    • City

    • Region

    • Country

    • Zip

    • Image URL

    • Unique Id

    • Custom Properties

    • Consent to subscribe to Channel

    • SMS Subscription Type

    Action
    Write
google-analytics-4 logo
google-analytics-4 logo

About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.

Related categories

  • Analytics
  • Google
klaviyo logo
klaviyo logo

About Klaviyo

Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.
Learn more

Related categories

  • Marketing Automation

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