Connect TikTok Lead Generation and Google Ads to power AI-driven automation
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Launch your first automated workflow
Start with a template that brings TikTok Lead Generation and Google Ads together. Build enterprise-grade automation in minutes.
Our most popular template
How Zapier works
Zapier makes it easy to integrate TikTok Lead Generation with Google Ads - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Lead" from TikTok Lead Generation.
Add your action
An action happens after the trigger—such as "Add Contact to Customer List With Email" in Google Ads.
You’re connected!
Zapier seamlessly connects TikTok Lead Generation and Google Ads, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Advertiser Account or Business AccountRequired
- Lead SourceRequired
- ℹ️ Recommended next step
Try ItTriggerInstant- Use Google Ads as...Required
- Managed Account
- Lead FormRequired
- Conversions Information
Try ItTriggerPolling- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer identifierRequired
- Consent for ad User Data
- Consent for ad personalization
- Terms of service
ActionWrite- Use Google Ads as...Required
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
ActionWrite
- Use Google Ads as...Required
Try ItTriggerPolling- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Email addressRequired
- Consent for ad User Data
- Consent for ad personalization
- Terms of service
ActionWrite- Use Google Ads as...Required
- NameRequired
- Description
- Message
ActionWrite- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite
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Learn how to automate TikTok Lead Generation on the Zapier blog
Learn how to automate Google Ads on the Zapier blog
Frequently Asked Questions about TikTok Lead Generation + Google Ads integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with TikTok Lead Generation and Google Ads
How do I set up a trigger for TikTok Lead Generation in Google Ads?
To set up a trigger for TikTok Lead Generation in Google Ads, you first need to connect your TikTok account with the platform you're using for automation (like Zapier). Once connected, select the specific event from TikTok, such as a new lead being generated, as your trigger. You will then map this action to Google Ads to create a seamless flow of information. Our system makes this setup intuitive within the dashboard.
What actions can be automated between TikTok Lead Generation and Google Ads?
Once linked, various actions such as updating lead data in your CRM via Google Ads or triggering an ad campaign based on specific lead attributes collected from TikTok can be automated. Mapping these actions helps keep your campaigns relevant and timely.
Do I need technical skills to integrate TikTok Lead Generation with Google Ads?
No technical skills are necessary. Our platform provides an easy-to-use interface where you can select triggers and actions without any coding. Follow the step-by-step guides available to oversee the process efficiently.
Can I customize the data points transferred from TikTok to Google Ads?
Yes, during integration setup, you have control over which data points from TikTok Lead Generation are transferred to Google Ads. This includes mapping specific fields like email addresses or phone numbers directly into your target setup on Google.
Is real-time data transfer possible between TikTok and Google Ads?
Real-time data transfer is achievable and ensures that your leads captured through TikTok are promptly updated within Google Ads. This immediacy supports more dynamic advertising strategies based on fresh lead information.
How often should I update my integration settings?
The frequency of updates depends on changes in campaign goals or when new features become available both on TikTok and in our service offerings. Regularly reviewing settings ensures alignment with current marketing objectives.
What should I do if my leads aren’t syncing correctly?
If leads aren’t syncing correctly between platforms, checking connection health is a good start. Ensure both accounts are properly authenticated and review the mapped fields for consistency. Our support can provide detailed troubleshooting assistance if needed.



