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Google Ads + Google Analytics + Filter by Zapier + Delay by Zapier

Log new goals on Google Analytics as offline conversions in Google Ads

Google’s measurement is only as good as your reporting. Improve your ad performance by reporting your successful conversions back to Google Ads. Once you have configured this integration, Zapier will automatically send offline conversions from Google Analytics.

Google’s measurement is only as good as your reporting. Improve your ad performance by reporting your successful conversions back to Google Ads. Once you have configured this integration, Zapier will automatically send offline conversions from Google Analytics.

  1. When this happens...
    Google AnalyticsGoogle Analytics
    New Goals

    Triggered when a new goals is added.

    TriggerScheduled
  2. automatically do this...
    Filter by ZapierFilter by Zapier
    Only continue if...

    Set up rules to specify when this Zap can continue running.

    ActionFilter
  3. then do this...
    Delay by ZapierDelay by Zapier
    Delay For

    Waits for a set amount of time before completing your Actions.

    ActionWrite
  4. then do this!
    Google AdsGoogle Ads
    Send Offline Conversion

    Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.

    ActionWrite
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Supported triggers and actions

What does this mean?

    • AccountRequired

    • PropertyRequired

    • View (Profile)Required

    Trigger
    Scheduled
    Try It

    • AccountRequired

    • PropertyRequired

    • View (Profile)Required

    • Start DateRequired

    • End DateRequired

    • Output FormatRequired

    • MetricsRequired

    • Metric

    • Comparison

    • Value

    • Dimensions

    • Dimension

    • Comparison

    • Value

    • Segments

    • Metric to Sort By

    • Sort Order

    • Limit

    Action
    Write

    • AccountRequired

    • PropertyRequired

    • View (Profile)Required

    • Goal IdRequired

    Action
    Search

    • Time Delayed For (value)Required

    • Time Delayed For (unit)Required

    Action
    Write

    • AccountRequired

    • PropertyRequired

    • TypeRequired

    Action
    Write

    • AccountRequired

    • PropertyRequired

    • View (Profile)Required

    • Goal IDRequired

    • Name

    • Value

    • Active

    • Type

    Action
    Write

    • Only continue if...Required

    Action
    Filter

    • Queue Title

    • Zap Step Id

    • Time Delayed For (value)Required

    • Time Delayed For (unit)Required

    Action
    Write
google-ads logo
google-ads logo

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Learn moreHelp

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  • Ads & Conversion
  • Google

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Only allow a Zap to proceed when a certain condition is met. For example, if you're sending a text message when you receive a new email, you could use a Filter that only sends a text message when the email received is from a certain address.
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