Connect Gmail and Klaviyo to unlock the power of automation
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Set up your first integration
Quickly connect Gmail to Klaviyo with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Gmail with Klaviyo - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Attachment" from Gmail.
Add your action
An action happens after the trigger—such as "Add Profile to List" in Klaviyo.
You’re connected!
Zapier seamlessly connects Gmail and Klaviyo, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Label or mailbox
- Search keywords
Try ItTriggerPolling- Label or mailboxRequired
Try ItTriggerPolling- Label or mailbox
Try ItTriggerPolling- New Starred Email
Triggers when you receive a new email and star it within two days.
Try ItTriggerPolling
- New Label
Triggers when you add a new label.
Try ItTriggerPolling - Label or mailboxRequired
Try ItTriggerPolling- Search keywordsRequired
Try ItTriggerPolling- Label/Mailbox
Try ItTriggerPolling
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Practical ways you can use Gmail and Klaviyo
Create new email contacts in Klaviyo from Gmail
Save time managing email contacts by using Zapier to automatically create a new profile in Klaviyo when a new email appears in a specific Gmail inbox. This ensures your mailing lists are always updated, reducing manual data entry and enabling easier customer segmentation.
Business OwnerAdd Gmail attachments to Klaviyo events
When a new attachment is received via Gmail, Zapier can create an event in Klaviyo and associate the attachment with it. This workflow improves team collaboration and ensures that critical assets are easily accessible alongside relevant campaigns.
Marketing & Marketing OpsAdd Gmail threads to Klaviyo contact profiles
Zapier simplifies communication tracking by linking new Gmail threads to a Klaviyo contact profile. When a new thread starts, it can be stored as part of a Klaviyo profile for better customer interaction tracking and context building.
Sales OpsLearn how to automate Gmail on the Zapier blog
Learn how to automate Klaviyo on the Zapier blog
Frequently Asked Questions about Gmail + Klaviyo integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Gmail and Klaviyo
How do I set up the integration between Gmail and Klaviyo?
You can integrate Gmail and Klaviyo by using our platform to create triggers and actions between the two apps. Start by selecting Gmail as your trigger app and choosing an event, such as receiving a new email. Then, select Klaviyo as your action app and choose what should happen next, like updating a subscriber list or sending an email campaign.
What kinds of triggers are available with the Gmail-Klaviyo integration?
With our integration, you can set up triggers based on various events in Gmail, such as receiving a new email, marking an email as important, or adding a label to an email. These triggers can initiate a range of actions in Klaviyo, like adding subscribers to a list or triggering workflow automations.
Can I use filters when setting up triggers between Gmail and Klaviyo?
Yes, when creating a trigger in Gmail for your integration with Klaviyo, you can apply filters such as sender address or subject line. This allows you to refine which emails trigger actions in your connected Klaviyo account.
What actions can be performed in Klaviyo when integrating with Gmail?
Once you've set up your Gmail trigger, you can perform several actions in Klaviyo such as updating contact profiles, sending out personalized emails automatically, adding contacts to lists or segments based on specific criteria from received emails.
Do I need any coding skills to integrate Gmail with Klaviyo?
No coding skills are required to integrate Gmail with Klaviyo. Our platform enables you to connect both apps through simple steps involving selecting triggers and corresponding actions without writing any code.
How often are integrations between Gmail and Klaviyo updated?
The frequency of updates depends on the plan you're currently using. Our platform typically checks for new data every few minutes for most users to ensure that integrations remain responsive without significant delays.
Is it possible to personalize emails sent through the integration from insights gathered from Gmail?
Yes, by utilizing data from your emails—such as content patterns or user interaction details—you can enhance personalization within your automated workflows in Klaviyo linked through our platform.
