Refound your company for the AI era at ZapConnect 2026. Save your spot →

Facebook Conversions + Postscript

Create Facebook Conversions leads when new Postscript subscribers opt in

Effortlessly track new Postscript subscribers by sending lead events to Facebook Conversions with this streamlined workflow. As soon as a subscriber opts-in within Postscript, a lead event will be generated in the Facebook Conversions app, ensuring accurate tracking of your SMS marketing campaigns and helping you optimize your advertising efforts.

When this happens...
Subscriber Opted InTriggers when a new subscriber for a shop opts in.
TriggerInstant
automatically do this!
Send Lead EventPublish lead events to Conversions API
ActionWrite

Start free with email

Start free with Google

Free forever for core features
14 day trial for premium features & apps

More things you can do with Postscript and Facebook Conversions

Discover other triggers and actions you can use with Postscript and Facebook Conversions

New Message
Triggers when a new message is sent to a shop.
Trigger
Instant
Try It
Subscriber Opted In
Triggers when a new subscriber for a shop opts in.
Trigger
Instant
Try It
- Event Name
  Required
- Subscriber ID
- Phone Number
- Email
- External ID
- Properties
Action
Write
- Phone Number
  Required
- Message Body
  Required
Action
Write
- Phone Number
- Shopify Customer ID
Action
Search

Send Lead Event
Publish lead events to Conversions API
Action
Write
Send Purchase Event
Publish purchase events to Conversions API
Action
Write

Shop Email Collected
Triggers when a new email is collected by a shop.
Trigger
Instant
Try It
Subscriber Opted Out
Triggers when a shop's subscriber opts out of text messages.
Trigger
Instant
Try It
- Phone Number
  Required
- Keyword
  Required
- Origin
  Required
- Shopify Customer ID
- Email
- Tags
- Custom Properties
Action
Write
- Subscriber ID
  Required
- Email
- Tags
- Custom Properties
Action
Write
Send Funnel Event
Publish lead updates from your funnel.
Action
Write
Send Other Event
Publish other events to Conversions API
Action
Write

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

HelpHelp

Related categories

Ads & Conversion

Facebook

About Postscript

Postscript is a platform for SMS marketing for Shopify stores.

Learn moreLearn moreHelpHelp

Related categories

Phone & SMS