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Facebook Conversions + Pardot

Facebook Conversions + Pardot

Facebook Conversions + Pardot integrations

Trigger new prospect in Pardot and send funnel events in Facebook Conversions

Optimize your sales pitch and improve conversion rates with this workflow. When you add a new prospect in Pardot, a funnel event is instantly sent in the Facebook Conversions app. This ensures swift and efficient communication, enabling you to streamline your marketing activities and target potential customers more effectively.

  1. When this happens...
    New Prospect
    New Prospect
    New ProspectTriggers when a new Prospect is synced to Pardot.
  2. automatically do this!
    Send Funnel Event
    Send Funnel Event
    Send Funnel EventPublish lead updates from your funnel.
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More things you can do with Pardot and Facebook Conversions

Discover other triggers and actions you can use with Pardot and Facebook Conversions

  • Pardot triggers, actions, and search
    New Form Submission

    Triggers when a form is submitted.

    Trigger
    Polling
    Try It
    • List
      Required
    Trigger
    Polling
    Try It
    • List
      Required
    • Prospect
      Required
    Action
    Write
    • List
      Required
    • Prospect
      Required
    Action
    Write
  • Pardot triggers, actions, and search
    New or Updated Prospect

    Triggers when a Prospect is created or updated in Pardot.

    Trigger
    Polling
    Try It
    • Email Address
      Required
    • First Name
    • Last Name
    • Last Activity At
    • Salutation
    • Campaign
    • Address One
    • Address Two
    • City
    • Zip
    • State
    • Territory
    • Country
    • Website
    • Phone
    • Fax
    • Job Title
    • Department
    • Company
    • Number of Employees
    • Years in Business
    • Industry
    • Notes
    • Comments
    • Source
    • Score
    • Password
    • Account
    • Annual Revenue
    • Is Do Not Email
    • Is Reviewed
    • Is Starred
    • Is Do Not Call
    Action
    Write
    • Name
      Required
    • Campaign
      Required
    • Lists
      Required
    • From Name
      Required
    • From Email
      Required
    • Subject Line
      Required
    • Email Body (Text)
      Required
    • Email Body (HTML)
    • Tags
    • Custom Reply-To Address
    • Suppression Lists
    • Scheduled Time
    Action
    Write
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About Facebook Conversions
Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.
Related categories
pardot logo
About Pardot
Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.
Related categories
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