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Facebook Conversions + Firebase / Firestore

Send events for new documents in Firebase / Firestore to Facebook Conversions as leads

Stay on top of your digital marketing strategy with this streamlined workflow. When a new document is added to a specific Firestore collection within Firebase, it directly sends a lead event in the Facebook Conversions app. This way, you can efficiently track user interactions and engagement in real-time, sans the manual work, enhancing your marketing efforts effectively.

When this happens...
New Document Within a Firestore CollectionTriggers when a Structured Query returns new documents within a Cloud Firestore collection.
TriggerPolling
automatically do this!
Send Lead EventPublish lead events to Conversions API
ActionWrite

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More things you can do with Firebase / Firestore and Facebook Conversions

Discover other triggers and actions you can use with Firebase / Firestore and Facebook Conversions

- Path
  Required
- Order
- Location of newest objects
Trigger
Polling
Try It
- Path
  Required
- Convert Numerics
- NewId
- Data
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Collection
  Required
- Query
  Required
Action
Search
Send Lead Event
Publish lead events to Conversions API
Action
Write

Send Purchase Event
Publish purchase events to Conversions API
Action
Write

- Collection
  Required
Trigger
Polling
Try It
- Collection
  Required
- Convert Numerics
- Document ID
- Data
Action
Write
- Path
  Required
- Child key
  Required
- Search value
  Required
- Wrap search value in quotes
- Location of best match
Action
Search
Send Funnel Event
Publish lead updates from your funnel.
Action
Write
Send Other Event
Publish other events to Conversions API
Action
Write

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

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Ads & Conversion

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About Firebase / Firestore

Firebase Realtime Database and Google Cloud Firestore are flexible databases that give you the ability to easily store and sync app data at global scale.

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