Emma + Lofty

Emma + Lofty integrations

Create new Emma members from new Lofty leads

Improve your member management efficiency with this seamless workflow. Whenever there's a new lead in the Lofty app, a new member is instantly created in Emma, making it easy for you to expand your mailing lists and maintain better relationships with your prospects. This automation ensures you stay on top of your growing clientele, leveraging the power of both platforms to foster business growth.

When this happens...
New LeadTriggers when a new lead is assigned to you. Does not work for lender-type accounts.
TriggerInstant
automatically do this!
Create MemberCreate a new contact.
ActionWrite

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More things you can do with Lofty and Emma

Discover other triggers and actions you can use with Lofty and Emma

- Segment
  Required
Trigger
Instant
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New Transaction
New transaction trigger
Trigger
Instant
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- Zap Trigger ID
  Required
Trigger
Instant
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Update Transaction
Update transaction trigger
Trigger
Instant
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- Transaction Name
  Required
- Transaction ID
- Lead First Name
  Required
- Lead Last Name
- Lead ID
- Associated Lead Email
- Transaction Owner ID
- Transaction Owner Email
- Transaction Type
  Required
- Transaction Stage
  Required
- Close Price
- GCI
- Team Revenue
- Agent Revenue
- Commission Rate
- Timezone
- Closed Date
- Expected Close
- Appointment Date
- Agreement Signed Date
- Offer Date
- Contract Date
- Appraisal Date
- Home Inspection Date
- Escrow Date
- Expiration Date
- Property Address
- Property Unit
- Property Listing Status
- Property MLS Listing ID
- Property Label
- Property List Price
- Property Type
- Property Bedrooms
- Property Bathrooms
- Property Square Feet
- Property Lot Size (Sqft)
- Property Note
Action
Write

- Transaction Name
  Required
- Transaction ID
- Lead First Name
  Required
- Lead Last Name
- Lead ID
- Associated Lead Email
- Transaction Owner ID
- Transaction Owner Email
- Transaction Type
  Required
- Transaction Stage
  Required
- Close Price
- GCI
- Team Revenue
- Agent Revenue
- Commission Rate
- Timezone
- Closed Date
- Expected Close
- Appointment Date
- Agreement Signed Date
- Offer Date
- Contract Date
- Appraisal Date
- Home Inspection Date
- Escrow Date
- Expiration Date
- Property Address
- Property Unit
- Property Listing Status
- Property MLS Listing ID
- Property Label
- Property List Price
- Property Type
- Property Bedrooms
- Property Bathrooms
- Property Square Feet
- Property Lot Size (Sqft)
- Property Note
Action
Write
- Object
  Required
- Search Value
  Required
Action
Search

Field Deleted
Triggers when a field is deleted.
Trigger
Instant
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Group Created
Triggers when a new member group is created.
Trigger
Instant
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Group Updated
Triggers when a group is updated.
Trigger
Instant
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New Member Added
Triggers when a new member is added to your audience.
Trigger
Instant
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Member Deleted
Triggers when a member is deleted.
Trigger
Instant
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Member Status Updated
Triggers when a member's status is updated.
Trigger
Instant
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Mailing Clicked
Triggers when a mailing is clicked.
Trigger
Instant
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Mailing Opened
Triggers when a mailing is opened.
Trigger
Instant
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Mailing Share Clicked
Triggers when a member shares a link to a mailing and someone clicks on it.
Trigger
Instant
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- Mailing Id
  Required
- Member Id
  Required
Trigger
Polling
Try It
- Member ID
  Required
- Group ID
  Required
Action
Write
- Email
  Required
- Event Name
  Required
- Data
  Required
Action
Write
- Source
- Source Product ID
- Product Name
- Source Variant IDs
- Variant Names
- Variant SKUs
- Variant Prices
- Variant Product URL
- Variant Image URL
- Categories
- Deleted At
Action
Write
- Mailing ID
  Required
- Member ID
  Required
- Recipient Emails
- Heads Up Emails
Action
Write
- Email
  Required
- SMS Phone Number
- SMS Promotional Status
- SMS Transactional Status
- Group Ids
- Field Change Autoresponders
- Subscriber Consent Tracking
- Signup Form ID
Action
Write
- Member ID
  Required
- Group ID
  Required
Action
Write
- Group Name
  Required
- Group ID
  Required
Action
Write
- Member Id
  Required
Action
Write
- Member ID
  Required
Action
Search
- Mailing ID
  Required
Action
Search
- Mailing Id
  Required
Action
Search
- Mailing ID
  Required
Action
Search
- Email
  Required
Action
Search
- Email
  Required
- SMS Phone Number
- SMS Promotional Status
- SMS Transactional Status
- Group Ids
- Field Change Autoresponders
- Subscriber Consent Tracking
- Signup Form ID
Action
Search or write

- Pipeline
  Required
Trigger
Instant
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New Lead
Triggers when a new lead is assigned to you. Does not work for lender-type accounts.
Trigger
Instant
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Transaction File Uploaded
Fires when a new file is uploaded to a Transaction in Lofty.
Trigger
Instant
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- First Name
- Last Name
- Email
- Phone
- Birthday
- Street or Complete Address (Mailing Address)
- Lead Type
- Lead Ownership Level
- Source
- Segment
- Tag
- Note
- Subscription - Smart Plans
- Subscription - Property Alert
- Subscription - Market Report
- Min Price (Buyer)
- Max Price (Buyer)
- Location (Deprecated)
- City (Buyer)
- State (Buyer)
- Zipcode (Buyer)
- Address (Buyer)
- Min Beds (Buyer)
- Min Baths (Buyer)
- timeFrame (Buyer)
- Beds (Seller)
- Baths (Seller)
- Price (Seller)
- Address (Seller)
- SqFt (Seller)
- City (Seller)
- State (Seller)
- Zipcode (Seller)
- timeFrame (Seller)
- Send Welcome Email
- City (Mailing Address)
- State (Mailing Address)
- Zip Code(Mailing Address)
- Call Opt In
- Text Opt In
- Email Opt In
- Number Consent
Action
Write
- Email
- leadId
- First Name
- Last Name
- Phone
- Birthday
- Street or Complete Address (Mailing Address)
- Lead Type
- Source
- Segment
- Tag
- Note
- Subscription - Smart Plans
- Subscription - Property Alert
- Subscription - Market Report
- Min Price (Buyer)
- Max Price (Buyer)
- Location (Deprecated)
- City (Buyer)
- State (Buyer)
- Zipcode (Buyer)
- Address (Buyer)
- Min Beds (Buyer)
- Min Baths (Buyer)
- timeFrame (Buyer)
- Beds (Seller)
- Baths (Seller)
- Price (Seller)
- Address (Seller)
- SqFt (Seller)
- City (Seller)
- State (Seller)
- Zipcode (Seller)
- timeFrame (Seller)
- City (Mailing Address)
- State (Mailing Address)
- Zip Code(Mailing Address)
- Call Opt In
- Text Opt In
- Email Opt In
- Number Consent
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
Field Created
Triggers when a new member field is created.
Trigger
Instant
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Field Updated
Triggers when a field is updated.
Trigger
Instant
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Group Deleted
Triggers when a group is deleted.
Trigger
Instant
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Mailing Finished
Triggers when a mailing is finished.
Trigger
Instant
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Member Added to Group
Triggers when a member is added to a group.
Trigger
Instant
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Member Removed From Group
Triggers when a member is removed from a group.
Trigger
Instant
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Member Updated
Triggers when a member is updated.
Trigger
Instant
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Mailing Forwarded
Triggers when a mailing is forwarded.
Trigger
Instant
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Mailing Shared
Triggers when a member shares a mailing.
Trigger
Instant
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Member Unsubscribed
Triggers when a subscriber opts-out.
Trigger
Instant
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- Member ID
  Required
- Status
- Mailing ID
- Source Member ID
  Required
- Created At
  Required
- Updated At
- Source
  Required
- Cancelled Reason
- Subtotal
  Required
- Shipping Cost
  Required
- Tax
  Required
- Total Cost
  Required
- Source Order ID
  Required
- Product IDs
  Required
- Product Prices
  Required
- Product Quantities
  Required
Action
Write
- From Group ID
  Required
- To Group ID
  Required
- Member Status ID
  Required
Action
Write
- Shortcut Name
  Required
- Display name
  Required
- Widget Type
  Required
- Options
- Column Order
  Required
- Field Type
Action
Write
- Critera
  Required
- Name
  Required
Action
Write
- Group Name
  Required
Action
Write
- Email
  Required
Action
Write
- Member ID
  Required
- Group IDs
  Required
Action
Write
- Email
  Required
- SMS Phone Number
- SMS Promotional Status
- SMS Transactional Status
- Group Ids
- Field Triggers
- Subscriber Consent Tracking
Action
Write
- Member ID
  Required
- Order ID
  Required
- Status
- Updated At
- Cancelled Reason
- Cancelled At
- Subtotal
- Shipping Cost
- Tax
- Total Cost
Action
Write
- Group ID
  Required
Action
Search
- Member ID
  Required
Action
Search
- Product ID
  Required
Action
Search
- Count
- Start
- End
- Sort Column
- Sort Order
- Source
- Source Product ID
- SKU
- Name
- Price
- Product URL
- Image URL
- Categories
Action
Search
- Member ID
  Required
- Email
  Required
- SMS Phone Number
- SMS Promotional Status
- SMS Transactional Status
- Group Ids
- Field Change Autoresponders
- Subscriber Consent Tracking
- Signup Form ID
Action
Search or write

About Emma

Grow your business with smart, stylish email marketing campaigns.

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About Lofty

Lofty is a product of the technology company Lofty Inc, which offers a complete tech solution for real estate agents.

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Related Zap Templates

Turn new Lofty leads into Emma subscribers instantly

Related Zap Templates

Turn new Lofty leads into Emma subscribers instantly