Connect Email by Zapier and SEOmatic to power AI-driven automation

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Choose a Trigger

Choose an Action

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Zapier makes it easy to integrate Email by Zapier with SEOmatic - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Inbound Email" from Email by Zapier.

Add your action

An action happens after the trigger—such as "Create Bulk Edit Campaign" in SEOmatic.

You’re connected!

Zapier seamlessly connects Email by Zapier and SEOmatic, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Account_wide_copy
- Email address type
Trigger
Instant
Try It
- Zap_id
- Free_test_limitation
- To
  Required
- Subject
  Required
- Body (HTML or Plain)
  Required
- Attachment
- From_name
- Reply_to
- Cc
- Bcc
- Force Linebreaks?
- Enable read receipts?
Action
Write
- Event
  Required
Trigger
Instant
Try It
Page Publish Failed
Triggers when a publish attempt fails, so you can alert or retry.
Trigger
Instant
Try It
Task Awaiting Approval
Triggers when the agent stages work that needs your approval. Route it to Slack or email and decide with the Decide SEO Task action, without opening the dashboard.
Trigger
Instant
Try It

- TaskType
  Required
- Instruction
- Title
- SelectorKind
- Urls
- PathPrefix
- Segments
- MaxPages
Action
Write
- Task
  Required
- Decision
  Required
Action
Write

Find Seasonality Baseline
Returns sixteen months of monthly performance with a year-over-year verdict: answers "is this drop a real loss or just my normal seasonal dip?" Use BEFORE alarming anyone about a traffic change.
Action
Write
Find SEO Strategy
Returns the agent's current SEO strategy for this workspace: strategic themes, ranked big plays, rationale, baseline metrics, freshness. Read it before discussing priorities or proposing new work.
Action
Write
List Page Templates
Returns the built-in page templates for programmatic SEO. Each has a hand-built section design, code-generated structured data and a code-computed internal-link graph: strictly better than an AI-authored {{variable}} template when one fits the ask. Returns each template's id, what it's for, the dataset col…
Action
Write
- Title
  Required
- Topics
  Required
- Brief
Action
Write
- Title
  Required
- Content
  Required
- Slug
  Required
- Excerpt
  Required
- MetaTitle
- MetaDescription
- FeaturedImagePrompt
  Required
Action
Write
- Topics
  Required
- AutoPublish
Action
Write
- Urls
  Required
Action
Search
- URL
  Required
Action
Search
- Days
- MinImpressions
Action
Search
- Domain
  Required
- Limit
Action
Search
- Domain
  Required
- Months
Action
Search
- Limit
Action
Search
- Surface
- Days
Action
Search
- Domain
  Required
- Location Code
- Language Code
Action
Search
- Days
- Depth
Action
Search
- Keywords
  Required
- Location Code
- Language Code
Action
Search
- Keyword
  Required
- Geo
Action
Search
- Template
  Required
Action
Search
- Days
- MaxRows
Action
Search
- Keyword
  Required
- Geo
Action
Search
- Days
- Limit
Action
Search
- Task
  Required
Action
Search
- Query
- Limit
- Offset
Action
Search
- Days
- Limit
Action
Search
- URL
  Required
Action
Search
- Status
Action
Search

- Setup Directions
Trigger
Instant
Try It
Campaign Completed
Triggers when a bulk-page or content campaign finishes.
Trigger
Instant
Try It
New Published Page
Triggers when a page goes live on your site.
Trigger
Instant
Try It
AI Visibility Scan Completed
Triggers when an AI-visibility scan finishes.
Trigger
Instant
Try It
Task Completed
Triggers when an SEO agent task finishes.
Trigger
Instant
Try It
- Task Type
  Required
- Page URL or Topic
  Required
- Goal
  Required
- Why It Matters
  Required
- Target Search Queries
- Group Under Campaign
- Campaign Type
Action
Write
Find Fresh Performance
Returns today-and-yesterday search performance using GSC's fresh (provisional) data - hours old instead of the 2-3 day finalized lag. Numbers can still shift; use for "how is today going", never for reporting.
Action
Write
Find SEO Snapshot
Returns compact brief of the SEO agent's cached signals for this workspace (site inventory, GSC performance, GEO gaps, content scores, open questions). Read this before proposing SEO work.
Action
Write
Find Sitemaps Status
Returns health of every sitemap submitted to Search Console: errors, warnings, pending processing, stale downloads, and submitted counts. First stop for "Google is not indexing my pages".
Action
Write
- Campaign
  Required
- Action
  Required
- Confirm
- Brief
Action
Write
- Title
  Required
- Kind
  Required
- Brief
  Required
- RowSourceKind
  Required
- RowPrompt
- Rows
- Library Dataset
- RowTarget
- AllowGenText
- PublishAsDraft
- PageTemplate
Action
Write
- URL
  Required
Action
Write
- URL
  Required
Action
Search
- Keywords
  Required
- Geo
Action
Search
- Days
- MinImpressions
Action
Search
- Competitors
  Required
- Limit
Action
Search
- Domain
  Required
Action
Search
- Days
- BrandTerms
Action
Search
- Dataset
  Required
- Limit
Action
Search
- Domain
  Required
- Limit
- Location Code
- Language Code
Action
Search
- Domain
  Required
- Limit
- Location Code
- Language Code
Action
Search
- Verdict
- Limit
Action
Search
- Keywords
  Required
- Limit
- Location Code
- Language Code
Action
Search
- Keywords
  Required
- Location Name
- Location Code
- Language Code
Action
Search
- Days
Action
Search
- Domain
  Required
- Limit
Action
Search
- Days
Action
Search
- Signal
  Required
Action
Search
- Keywords
  Required
Action
Search
- Task
  Required
Action
Search
- AttachmentId
  Required
- Name
Action
Search
- Search
- Category
Action
Search
- Status
- Type
- Limit
Action
Search

For AI agents & developers

Use Email by Zapier and SEOmatic with AI agents and code

Beyond Zap workflows. Call Email by Zapier and SEOmatic actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose Email by Zapier and SEOmatic actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Send Outbound Email
Create Bulk Edit Campaign

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger Email by Zapier and SEOmatic actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* email / seomatic action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

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93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Email by Zapier and SEOmatic to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Learn how to automate Email by Zapier on the Zapier blog

Make work flow with AI

Level up your Email by Zapier to SEOmatic integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Email by Zapier

Send and receive email via a custom Zapier email address at "zapiermail.com". This is great for triggering off of emails and sending custom emails. (Max of 10 email sends per hour.) Have direct access to your own email servers? Check out our IMAP and SMTP services!

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Related categories

Zapier

About SEOmatic

SEOmatic is an AI SEO platform whose agents diagnose your site from Search Console data and publish the fixes to your CMS.

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