Connect Contrast and Userlist to power AI-driven automation

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Choose a Trigger

Choose an Action

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Live Views" from Contrast.

Add your action

An action happens after the trigger—such as "Delete a Company" in Userlist.

You’re connected!

Zapier seamlessly connects Contrast and Userlist, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

Live Views
Triggers when an attendee watched a webinar live.
Trigger
Polling
Try It
Replay Views
Triggers when an attendee watched a webinar replay.
Trigger
Polling
Try It
New Company
Triggers when a new company is created.
Trigger
Instant
Try It
- Segment
  Required
Trigger
Instant
Try It
Updated Company
Triggers when a company is updated.
Trigger
Instant
Try It

New Relationship
Triggers when a new relationship is created.
Trigger
Instant
Try It
New User
Triggers when a new user is created.
Trigger
Instant
Try It

- Segment
  Required
Trigger
Instant
Try It
User Subscribed
Triggers when a user (re-)subscribes to messages.
Trigger
Instant
Try It
Updated User
Triggers when a user is updated.
Trigger
Instant
Try It
- Warning
- User Identifier
- User Email Address
- Company Identifier
  Required
Action
Write
- Identifier
  Required
- Name
- Custom Properties
- Signed Up At
- Last Seen At
Action
Write
- Custom Relationship Properties
- User Identifier
- User Email Address
- Custom User Properties
- User Unsubscribed
- Company Identifier
  Required
- Company Name
- Custom Company Properties
Action
Write

Registrations
Triggers when a new attendee registered to a webinar.
Trigger
Polling
Try It
- Email
  Required
- First name
  Required
- Last name
  Required
- Webinar ID
  Required
- UTM Source
- UTM Medium
- UTM Campaign
- UTM Term
- UTM Content
Action
Write
- Event Name
  Required
Trigger
Instant
Try It
- Segment
  Required
Trigger
Instant
Try It
- Form
  Required
Trigger
Instant
Try It
Updated Relationship
Triggers when a relationship is updated.
Trigger
Instant
Try It
- Event Name
  Required
Trigger
Instant
Try It
- Segment
  Required
Trigger
Instant
Try It
User Unsubscribed
Triggers when a user unsubscribes from messages.
Trigger
Instant
Try It
- Warning
- Identifier
Action
Write
- Warning
- Identifier
- Email Address
Action
Write
- Event Name
  Required
- Event Occurred At
- Custom Event Properties
- User Identifier
- User Email Address
- Custom User Properties
- User Unsubscribed
- Company Identifier
- Company Name
- Custom Company Properties
Action
Write
- Identifier
- Email Address
- Custom Properties
- Signed Up At
- Last Seen At
- Unsubscribed
Action
Write

For AI agents & developers

Use Contrast and Userlist with AI agents and code

Beyond Zap workflows. Call Contrast and Userlist actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose Contrast and Userlist actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Register Attendee
Delete a Company

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger Contrast and Userlist actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* contrast / userlist action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Contrast and Userlist to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Make work flow with AI

Level up your Contrast to Userlist integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Contrast

Create, host and analyze your webinars and videos with an easy-to-use, collaborative video platform.

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Related categories

Webinars

About Userlist

Userlist is an email automation tool tailored to SaaS needs: behavior-based campaigns, segmentation, and full support for company accounts.

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