Selar is an ecommerce tool creatives & entrepreneurs use to sell their content, products and services across borders without any hassle.

Selar

Conversion event name. It can be customized.

For example:
SubmitForm, Subscribe, ClickButton, Consult, Register

SHA-256 hashing is required.

The email address, or email addresses of the customer.
Follow the instructions below to obtain a valid value:
Trim any leading and trailing spaces of each email before hashing.
Lowercase all characters before hashing.
Hash the normalized email values using SHA-256.

Example:
- Original: " ALICE_abc@gmail.com "
- Normalized: "alice_abc@gmail.com" (leading and trailing spaces trimmed and lowercased)
- SHA-256 hashed: "848a771458438fc2ec420560d769fb9b9b86851ee338ec56517baabd79d3bb4f"

SHA-256 hashing is required.

The phone number or phone numbers of the customer.
Follow the instructions below to obtain a valid value:
- Normalize the phone number to E.164 format (for example, "+12133734253"). We recommend using [this library](https://github.com/catamphetamine/libphonenumber-js) for E.164 parsing.
- Country code must be included and prefixed with the + sign, without any parentheses or leading 0s. For example, a US phone number should be prefixed with the +1 country code.
- No spaces, letters or symbols except the + for the country code are included.
- SHA-256 hash the phone number after normalizing.

Example:
- Original: "(+1)2133734253"
- Normalized to E.164 format: "+12133734253"
- SHA256 hashed: "9f7ec22d72092cd3c0b58726ed9c2d91b92e51a3f29837508fb2948bb22dd2fd"

Send important customer events directly from your server or CRM to TikTok Event API, allowing you to better optimize for ad performance.

TikTok Conversions

Boost your marketing efforts every time a new sale occurs in Selar. With this workflow, details of the selling event are sent to the TikTok Conversions app, driving data-driven marketing actions. This results in more targeted approaches for your future strategies, and saves time on manual data entry. Grow your business efficiently by leveraging each successful sale.

Selar + TikTok Conversions

Send lead events in TikTok Conversions for new sales in Selar

Supported triggers and actions

New Sale

Send Lead Event

About Selar

Related categories

About TikTok Conversions

Related categories