Marketo + Zapier Forms

Marketo + Zapier Forms integrations

Create or update Marketo leads from new Zapier Forms submissions

Simplify lead management with this convenient workflow. As soon as a new form submission is made in Zapier Forms, a lead is created or updated in Marketo. This automation reduces manual data entry, ensuring your Marketo leads are always up-to-date with the latest form submissions. Perfect for businesses looking to streamline their lead generation process and save time.

When this happens...
Form Submission CreatedTriggers when a new form submission is created.
TriggerInstant
automatically do this!
Create or Update LeadCreates or Updates a lead.
ActionWrite

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More things you can do with Zapier Forms and Marketo

Discover other triggers and actions you can use with Zapier Forms and Marketo

- Form Project
  Required
- Page
  Required
- Button
  Required
Trigger
Instant
Try It
- Form Project
  Required
Trigger
Instant
Try It
- Form Project
  Required
Trigger
Instant
Try It
- Form Project
  Required
- Page
  Required
- Stripe Payment
  Required
Trigger
Instant
Try It
- Form Project
  Required
- Email Address
  Required
Action
Write

- Form Project
  Required
- Email Address
  Required
- Name
  Required
Action
Search or write
- List
- Additional Fields
Trigger
Polling
Try It

- Zap_id
- Program Context
  Required
- Campaign Context
  Required
- Program Context
  Required
- Program Member Context
  Required
Trigger
Instant
Try It
- List
  Required
- Lead
  Required
Action
Write
- Partition
Action
Write
- Program
  Required
- Name
- Program Description
- Start Date
- End Date
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write
- Company Name
  Required
Action
Search
- Field to search
  Required
- Search value
  Required
- Additional fields to retrieve
Action
Search
- E-Mail Address
  Required
- Additional fields to retrieve
- Partition
Action
Search or write

- Form Project
  Required
- Page
  Required
- Block Type
Trigger
Instant
Try It
- Form Project
  Required
- Page
  Required
- Form
  Required
Trigger
Instant
Try It
Form Project Created
Triggers when a new Form Project is created.
Trigger
Instant
Try It
- Form Project
  Required
- Name
  Required
- Email Address
  Required
Action
Write
- Form Project
  Required
- Email Address
  Required
Action
Search
- Form
Trigger
Polling
Try It
New Program
Triggers when a new program is created.
Trigger
Polling
Try It
- List
- Additional Fields
Trigger
Polling
Try It
- External Company ID
  Required
Action
Write
- Folder
  Required
- Name
  Required
- Program Description
- Program type
  Required
- Channel
  Required
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- E-Mail Address
  Required
- Additional fields to retrieve
Action
Search
- Company Name
  Required
- External Company ID
  Required
Action
Search or write

About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

Learn moreLearn moreHelpHelp

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About Zapier Forms

Zapier Forms is an automated way to collect data and integrate your form with workflows that can connect to 9,000+ apps.

Learn moreLearn moreHelpHelp

Related categories

App Builder

CRM (Customer Relationship Management)

Forms & Surveys

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Similar apps

Zapier Forms

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier, Zapier products