Marketo + Swoogo

Marketo + Swoogo integrations

Create new Swoogo registrants from new Marketo leads

Streamline your lead management process by connecting Marketo to Swoogo with this seamless workflow. Whenever a new lead is detected in Marketo, a registrant is created in Swoogo instantly. This efficient automation ensures a smooth transition between capturing a lead and registering it on your event platform, thus speeding up the process and saving your time.

When this happens...
New LeadTriggers when a new lead is created.
TriggerPolling
automatically do this!
Create RegistrantCreates a new Registrant in Swoogo
ActionWrite

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More things you can do with Marketo and Swoogo

Discover other triggers and actions you can use with Marketo and Swoogo

- Form
Trigger
Polling
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New Program
Triggers when a new program is created.
Trigger
Polling
Try It
- List
- Additional Fields
Trigger
Polling
Try It
- External Company ID
  Required
Action
Write
- Folder
  Required
- Name
  Required
- Program Description
- Program type
  Required
- Channel
  Required
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write

- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- E-Mail Address
  Required
- Additional fields to retrieve
Action
Search

- Company Name
  Required
- External Company ID
  Required
Action
Search or write
Contact Created
Triggers when a new Contact is created in Swoogo.
Trigger
Instant
Try It
Contact Updated
Triggers when a Contact is updated in Swoogo.
Trigger
Instant
Try It
Event Deleted
Triggers when a new Event is deleted in Swoogo.
Trigger
Instant
Try It
- Sample Event ID
  Required
- enable_on_all_events
- Enable this Zap for specific events?
Trigger
Instant
Try It
- Sample Event ID
  Required
- Enable this Zap for specific events?
Trigger
Instant
Try It
- Name
  Required
- Start Date
- Event Website URL
Action
Write
- Contact ID
  Required
Action
Write
- Registrant ID
  Required
Action
Write
- Event ID
  Required
- Expand
Action
Search

- List
- Additional Fields
Trigger
Polling
Try It
- Zap_id
- Program Context
  Required
- Campaign Context
  Required
- Program Context
  Required
- Program Member Context
  Required
Trigger
Instant
Try It
- List
  Required
- Lead
  Required
Action
Write
- Partition
Action
Write
- Program
  Required
- Name
- Program Description
- Start Date
- End Date
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write
- Company Name
  Required
Action
Search
- Field to search
  Required
- Search value
  Required
- Additional fields to retrieve
Action
Search
- E-Mail Address
  Required
- Additional fields to retrieve
- Partition
Action
Search or write
Contact Deleted
Triggers when a Contact is deleted in Swoogo.
Trigger
Instant
Try It
Event Created
Triggers when a new Event is created in Swoogo.
Trigger
Instant
Try It
Event Updated
Triggers when a new Event is updated in Swoogo.
Trigger
Instant
Try It
- Sample Event ID
  Required
- Enable this Zap for specific events?
Trigger
Instant
Try It
- Email Address
  Required
- First Name
  Required
- Last Name
  Required
Action
Write
- Event ID
  Required
Action
Write
- Event ID
  Required
Action
Write
- Contact ID
  Required
Action
Search
- Registrant ID
  Required
- Event ID
Action
Search

About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

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About Swoogo

Swoogo is an event management platform with custom registration, communication, and reporting. We help organizers throw in-person, virtual, or hybrid events.

Learn moreLearn moreHelpHelp

Related categories

Event Management