MailerLite + Marketo

MailerLite + Marketo integrations

Add new Marketo leads as subscribers in MailerLite

Seamlessly integrate your Marketo leads with MailerLite using this effortless workflow. When a new lead is added in Marketo, it immediately creates or updates a subscriber in MailerLite, ensuring your email marketing campaigns are always up-to-date. Say goodbye to manual imports and exports; this automation streamlines your marketing efforts for maximum efficiency.

When this happens...
New LeadTriggers when a new lead is created.
TriggerPolling
automatically do this!
Create or Update SubscriberCreate a new subscriber or Update an existing subscriber based on their email.
ActionWrite

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More things you can do with Marketo and MailerLite

Discover other triggers and actions you can use with Marketo and MailerLite

- Form
Trigger
Polling
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New Program
Triggers when a new program is created.
Trigger
Polling
Try It
- List
- Additional Fields
Trigger
Polling
Try It
- External Company ID
  Required
Action
Write
- Folder
  Required
- Name
  Required
- Program Description
- Program type
  Required
- Channel
  Required
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write

- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- E-Mail Address
  Required
- Additional fields to retrieve
Action
Search

- Company Name
  Required
- External Company ID
  Required
Action
Search or write
Subscriber Clicked Campaign Link
Triggers when a subscriber clicks a link in a campaign.
Trigger
Instant
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Campaign Sent
Triggers when a campaign has been sent out.
Trigger
Instant
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- Subscriber Group
  Required
Trigger
Instant
Try It
Subscriber Bounced
Triggers when an email to a subscriber bounces.
Trigger
Instant
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Subscriber Deleted
Triggers when a subscriber is deleted or forgotten.
Trigger
Instant
Try It
- Automation
  Required
Trigger
Instant
Try It
Subscriber Fields Updated
Triggers when the subscriber fields have been updated.
Trigger
Instant
Try It
- Email
  Required
- New Email
  Required
Action
Write
- Group name
  Required
Action
Write
- Subscriber Group
  Required
- Email
  Required
Action
Write
- Email
  Required
Action
Write
- Email or name
  Required
Action
Search

- List
- Additional Fields
Trigger
Polling
Try It
- Zap_id
- Program Context
  Required
- Campaign Context
  Required
- Program Context
  Required
- Program Member Context
  Required
Trigger
Instant
Try It
- List
  Required
- Lead
  Required
Action
Write
- Partition
Action
Write
- Program
  Required
- Name
- Program Description
- Start Date
- End Date
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write
- Company Name
  Required
Action
Search
- Field to search
  Required
- Search value
  Required
- Additional fields to retrieve
Action
Search
- E-Mail Address
  Required
- Additional fields to retrieve
- Partition
Action
Search or write
Subscriber Opened Campaign
Triggers when a subscriber opens a campaign.
Trigger
Instant
Try It
Spam Complaint
Triggers when a subscriber issues a spam complaint about an email.
Trigger
Instant
Try It
- Automation
  Required
Trigger
Instant
Try It
Subscriber Created
Triggers when a subscriber was created on your mailing list.
Trigger
Instant
Try It
- Subscriber Group
  Required
Trigger
Instant
Try It
Subscriber Unsubscribed
Triggers when a subscriber has unsubscribed from your mailing list.
Trigger
Instant
Try It
- Subscriber Group
  Required
- Email
  Required
Action
Write
- Campaign name
  Required
- Email subject
  Required
- Email sender name
  Required
- Email from address
  Required
- Email content
  Required
- Subscriber Groups
- Subscriber Segments
Action
Write
- Subscriber Groups
- Email
  Required
- Resubscribe
Action
Write
- Campaign name
  Required
- Email subject
  Required
- Email sender name
  Required
- Email from address
  Required
- Email content
  Required
- Subscriber Groups
- Subscriber Segments
Action
Write
- Group name
  Required
Action
Search

About MailerLite

MailerLite’s super-fast email marketing platform helps you grow your business online using innovative email designs, automations, email segmentation and intuitive no-code tools to create websites, landing pages, and signup forms.

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About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

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Related Zap Templates

Add new Marketo leads to a MailerLite group as subscribers

Related Zap Templates

Add new Marketo leads to a MailerLite group as subscribers