Top companies trust Zapier to automate work that solves their unique business problems—no coding required.
How Zapier works
Zapier makes it easy to integrate Google Ads with Lawmatics - no code necessary. See how you can get setup in minutes.
100%
Help
Google Ads
Google Ads
1. Choose trigger event
Lawmatics
Lawmatics
2. Choose action
1. Select the event
Setup
Test
Google Ads
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.
Add your action
An action happens after the trigger—such as "Create Appointment" in Lawmatics.
You’re connected!
Zapier seamlessly connects Google Ads and Lawmatics, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
First Name
Required
Last Name
Email
Phone
Title
Street
Street 2
City
State
Zipcode
Middle Name
Citizenship
Driver License
Name Prefix
Name Sufix
Informal Name
Marital Status
Hobbies
Bio
Birthdate
Social Security
Note
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
First Name
Required
Last Name
Company Name
Email
Phone
Title
Case Blurb
Case Title
Street
Street 2
City
State
Zipcode
Middle Name
Citizenship
Driver License
Name Prefix
Name Sufix
Informal Name
Marital Status
Hobbies
Bio
Birthdate
Social Security
Actual Value in Cents
Estimated Value in Cents
Lead Cost in Cents
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
First Name
Required
Last Name
Email
Phone
Title
Street
Street 2
City
State
Zipcode
Middle Name
Citizenship
Driver License
Name Prefix
Name Sufix
Informal Name
Marital Status
Hobbies
Bio
Birthdate
Social Security
Note
Tag
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Search Type
Required
Value
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Search Type
Required
Value
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
ID
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
For AI agents & developers
Use Google Ads and Lawmatics with AI agents and code
Beyond Zap workflows. Call Google Ads and Lawmatics actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Google Ads and Lawmatics actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Add Contact to Customer List With Email
Create Appointment
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023
93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Connect Google Ads and Lawmatics to integrate crucial parts of your business
With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.
Automate your lead management and improve conversions
With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
Create more impactful campaigns with automation
Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
Provide world-class support with a little help from automation
Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
Automate your way to actionable, up-to-date data
The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
Resolve incidents faster with automation
Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
Learn how to automate Google Ads on the Zapier blog
Make work flow with AI
Level up your Google Ads to Lawmatics integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
