Iterable + Marketo

Iterable + Marketo integrations

Track new Marketo leads as events in Iterable for efficient data management

Easily track new leads from Marketo in Iterable with this seamless workflow. When a new lead is created in Marketo, this automation will instantly send a track event to Iterable, helping you stay on top of your marketing efforts and prospects. Streamline your lead tracking and ensure accurate data across platforms in real-time.

When this happens...
New LeadTriggers when a new lead is created.
TriggerPolling
automatically do this!
Track EventCreate a custom event. Iterable API events/track docs
ActionWrite

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More things you can do with Marketo and Iterable

Discover other triggers and actions you can use with Marketo and Iterable

- Form
Trigger
Polling
Try It
New Program
Triggers when a new program is created.
Trigger
Polling
Try It
- List
- Additional Fields
Trigger
Polling
Try It
- External Company ID
  Required
Action
Write
- Folder
  Required
- Name
  Required
- Program Description
- Program type
  Required
- Channel
  Required
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write

- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- E-Mail Address
  Required
- Additional fields to retrieve
Action
Search

- Company Name
  Required
- External Company ID
  Required
Action
Search or write
- Email
- User ID
- dataFields
- Merge nested objects?
Action
Write
- Email
- User Id
- Campaign ID
- Template ID
- Total
  Required
- Purchase Id
- Item Id
  Required
- Item SKU
- Item description
- Item name
  Required
- Item price
  Required
- Quantity of item
  Required
- Data fields
Action
Write
- Email
- User ID
- dataFields
- Merge nested objects?
Action
Write

- List
- Additional Fields
Trigger
Polling
Try It
- Zap_id
- Program Context
  Required
- Campaign Context
  Required
- Program Context
  Required
- Program Member Context
  Required
Trigger
Instant
Try It
- List
  Required
- Lead
  Required
Action
Write
- Partition
Action
Write
- Program
  Required
- Name
- Program Description
- Start Date
- End Date
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write
- Company Name
  Required
Action
Search
- Field to search
  Required
- Search value
  Required
- Additional fields to retrieve
Action
Search
- E-Mail Address
  Required
- Additional fields to retrieve
- Partition
Action
Search or write
- Event Name
  Required
- Event ID
- Email
- User ID
- JSON data fields
- Creation date
- Campaign ID
- Template ID
Action
Write
- Email
- User Id
- Item Id
  Required
- Item SKU
- Item description
- Item name
  Required
- Item price
  Required
- Quantity of item
  Required
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write

About Iterable

Iterable is the growth marketing platform that empowers you to deliver completely seamless, personalized customer experiences.

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About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

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Marketing Automation

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