If you are running an A/B test with multiple forms on this page, only map fields that are common to both forms to required fields in your action step

We will use a fake lead on the next step. You can't pull in actual leads because of Instapage security policies. All fields from your chosen page will be available with placeholder values and can be mapped in the Action step. [Check instructions for more details](https://help.instapage.com/hc/en-us/articles/360001720908-Integrating-with-Zapier).

Instapage is the leader in post-click optimization and maximizes conversions for advertisers and marketers by enabling them to create, optimize, and personalize landing pages at scale.

Instapage

Unbounce is a landing page platform that helps you convert more visitors into leads, sales, and customers. Unbounce Conversion Intelligence™ is AI powered-functionality that works with your marketing intuition to ensure the best campaign performance every time.

Unbounce

Kit is an email marketing platform for professional bloggers. Easily create email sequences, tag subscribers, grow your list, and automate your email marketing.

Wishpond is a lead generation and marketing automation platform that helps customers to manage and nurture their leads.

Wishpond

Leadpages lets you build beautiful, high-converting landing pages, sign-up forms, and other conversion assets.

Leadpages

Instantly build dynamic interfaces that connect to Zaps and a data source (like Tables). Interfaces gives you a drag-and-drop way to build visual workflows for any business process, without writing code.

Zapier Interfaces

Select the email address that’s being subscribed.

Select the list that the email address is being subscribed to.

Enabling this feature re-subscribes contacts that are currently unsubscribed.

Integrate with Listrak to collect, unify, and interpret customer data to deliver personalized marketing that engages your customers.

Listrak

Effortlessly grow your Listrak subscribers with this easy-to-implement workflow. When someone submits a form on your Instapage, this automation instantly adds or updates their details in your Listrak subscriber list. Spend less time manually updating your contacts and more time engaging with your audience.

Instapage + Listrak

Create Listrak subscribers from new Instapage form submissions

Supported triggers and actions

Form Submission

Add/Update Subscriber

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