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How Zapier works

Zapier makes it easy to integrate Gust with Airtable - no code necessary. See how you can get setup in minutes.

Select a trigger from Gust

A trigger is an event that starts your Zap and runs the workflow. For example, with Gust, a trigger could be "New Startup Application to Accelerator."
A trigger is the event that kicks off your automated workflow.

Setup an action from Airtable

An action is what takes place after the automation is triggered. For example, with Airtable, the action could be "Create Record."
An action is the event that your automated workflow performs when triggered.

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Gust to Airtable integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Learn about AI automation
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Connect Gust and Airtable to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Gust triggers, actions, and search
    New Startup Application to Accelerator

    Triggers when a new startup applies to the accelerator.

    Trigger
    Scheduled
    Try It
  • Gust triggers, actions, and search
    New Deal

    Triggers when there is a new deal for an investor, either because a new startup has applied to their group, or they've been granted access to an existing deal.

    Trigger
    Scheduled
    Try It
    • Base
      Required
    • Table
      Required
    • Help Text
    • Which timestamp field should this Zap use to check for updates?
      Required
    • Limit to View
    • Include file contents?
    Trigger
    Scheduled
    Try It
    • CacheCopy
    • Base
      Required
    • Table
      Required
    Action
    Write
  • Gust triggers, actions, and search
    Deal Moved to New Stage

    Triggers when a deal that the investor has access to is moved to a new deal stage.

    Trigger
    Scheduled
    Try It
    • Base
      Required
    • Table
      Required
    • Limit to View
    • Include file contents?
    Trigger
    Scheduled
    Try It
    • Base
      Required
    • Table
      Required
    Action
    Write
    • Base
      Required
    • Table
      Required
    • Lookup Field
      Required
    • Secondary Lookup Field
    Action
    Write

Learn how to automate Gust on the Zapier blog

Learn how to automate Airtable on the Zapier blog

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About Gust
Gust is the world’s largest network connecting the early stage ecosystem, with tools for founders, accelerators, and investment organizations to create or find promising startups.
Related categories
  • Dashboards
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About Airtable
Organize anything with Airtable, a modern database created for everyone. Airtable is a fast and flexible way to create tables to keep track of anything, from sales leads to vacation planning to inventory management.
Learn moreHelp
Related categories
  • Databases
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