Google Analytics 4 + Paystack

Track new Paystack transactions by creating conversion events for properties in Google Analytics 4

Easily keep track of your Paystack transactions and gain insightful data with this handy workflow. Once configured, every new transaction in Paystack prompts Google Analytics 4 to create a conversion event for a specific property. This is an efficient way to monitor your online sales activity and gain valuable insights for your marketing strategies.

When this happens...
New TransactionTriggers when there's a new successful or failed transaction.
TriggerPolling
automatically do this!
Create Conversion Event for a PropertyCreates a new Conversion Event for a Property.
ActionWrite

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More things you can do with Paystack and Google Analytics 4

Discover other triggers and actions you can use with Paystack and Google Analytics 4

- Transaction timeout
  Required
Trigger
Polling
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New Customer
Triggers when a new customer is created.
Trigger
Instant
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- Status of Invoice
  Required
Trigger
Polling
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- Status of Transaction
  Required
- Payment Page ID
  Required
Trigger
Polling
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- Renewal Status
  Required
Trigger
Polling
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- Status of Transaction
  Required
Trigger
Polling
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- Name
  Required
- Description
  Required
- Price
  Required
- Currency
  Required
- Unlimited
- Quantity
Action
Write

- Code
  Required
- Token
  Required
Action
Write
- Transaction
  Required
- Reason
- Amount to refund
Action
Write
- Terminal_name
  Required
- Whatsapp_number
  Required
Action
Write
- Terminal
  Required
- InvoiceID
  Required
- Offline Reference
  Required
Action
Write
- Email
  Required
- First_name
- Last_name
- Amount
  Required
- Currency
- Description
  Required
- Invoice_number
Action
Write
- Order_id
  Required
- Status
  Required
Action
Write
- Email Address
  Required
Action
Search
- Transaction reference
  Required
Action
Search
- Customer's email address
  Required
Action
Search
New Conversion Event
Triggers when a new conversion event is created.
Trigger
Polling
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- Measurement Display Name
  Required
Action
Write
Send Measurement Events for an Application
Send Measurement Events for given application.
Action
Write
Find Conversion
Finds a conversion based on id.
Action
Search

Cancelled Subscription
Triggers when there's a an existing subscription is cancelled by you or the customer.
Trigger
Polling
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New Chargeback
Triggers when a chargeback is logged against your account and awaiting your feedback
Trigger
Polling
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New Order
Triggers when a new order is made on your account
Trigger
Polling
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New Refund
Triggers when a refund happens on your account
Trigger
Polling
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- Status of Subscription
  Required
Trigger
Polling
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- Status of Transfer
  Required
Trigger
Polling
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- VtCode
  Required
- Name
- Target
  Required
Action
Write
- Email
  Required
- Channel
  Required
- Callback_url
  Required
- Number
- Bank_code
- State
- City
- Street
Action
Write
- Customer
  Required
- Invoice_limit
- Pick from the plans you created on your Paystack dashboard
  Required
- Set the date for the first debit. Date format should be YYYY-MM-DD
Action
Write
- Email
  Required
- Amount
  Required
- Currency
- Reference
- Callback_url
- Plan
- Split_code
- Ubaccount
- Bearer
Action
Write
- VtCode
  Required
- Target
  Required
Action
Write
- Code
  Required
Action
Write
- Terminal
  Required
Action
Search
- Order ID
  Required
Action
Search
- Transaction transfer code
  Required
Action
Search
- Account Number
  Required
- Bank_code
  Required
Action
Search
- Event Name
  Required
Action
Write
- Report Start Date
  Required
- Report End Date
  Required
- Date Name
  Required
- Dimension
- Comparison
- Match type
- Case sensitive
- Value
- Metric
- Comparison
- Operation
- Value
- Offset
- Limit
- Currency
- Keep empty rows
- Return property quota
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write

About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.

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About Paystack

Paystack helps African merchants accept one-time and recurring payments online with a modern, safe, and secure payment gateway.

Learn moreLearn moreHelpHelp

Related categories

Payment Processing