Google Analytics 4 + Marketo

Send Google Analytics 4 measurement events each time new Marketo form submissions occur

Stay a step ahead in your digital marketing game with this efficient workflow. As soon as a new form is submitted in Marketo, immediate measurements are dispatched to your application in Google Analytics 4. This seamless process compacts your tasks while enhancing your ability to track marketing performance and visitor behavior promptly. Let this workflow handle the routine, leaving you more time to strategize your next big marketing win.

Stay a step ahead in your digital marketing game with this efficient workflow. As soon as a new form is submitted in Marketo, immediate measurements are dispatched to your application in Google Analytics 4. This seamless process compacts your tasks while enhancing your ability to track marketing performance and visitor behavior promptly. Let this workflow handle the routine, leaving you more time to strategize your next big marketing win.

  1. When this happens...
    MarketoMarketo
    New Form Submission

    Triggers when a new form is submitted.

    TriggerScheduled
  2. automatically do this!
    Google Analytics 4Google Analytics 4
    Send Measurement Events for an Application

    Send Measurement Events for given application.

    ActionWrite
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Supported triggers and actions

What does this mean?
    • Form

    Trigger
    Scheduled
    Try It
  • Marketo triggers, actions, and search

    New Program

    Triggers when a new program is created.

    Trigger
    Scheduled
    Try It
    • ListRequired

    • LeadRequired

    Action
    Write
    • HTTP MethodRequired

    • URLRequired

    • Query String Parameters

    • Headers

    • Additional Request Headers

    • Body

    Action
    Write
google-analytics-4 logo
google-analytics-4 logo

About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.
Help

Related categories

  • Analytics
  • Google
marketo logo
marketo logo

About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.
Learn moreHelp

Related categories

  • Marketing Automation

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