Google Ads + zcal

Create Google Ads offline conversions from newly created zcal events

Streamline your marketing efforts with this workflow. When a new event is created in zcal, it sends offline conversion data to your Google Ads, optimizing your ad performance based on real data. Save precious time, gain insight, and enhance your digital campaigns with this automated process.

When this happens...
Event Created
Triggers when a new event is scheduled.
TriggerInstant
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Send Offline Conversion
Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.
ActionWrite

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Supported triggers and actions

Event Cancelled
Triggers when an event is cancelled.
Trigger
Instant
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Event Created
Triggers when a new event is scheduled.
Trigger
Instant
Try It
- Use Google Ads as...Required
- Managed Account
- Lead FormRequired
Trigger
Polling
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
Action
Write

- Double Opt Message
- Use Google Ads as...Required
- Managed Account
- Multiple Identifier Note
- Conversion User Identifier SourceRequired
- Conversion ActionRequired
- TimestampRequired
- Value
- Currency
Action
Write
- Api Docs Info
- Stop on errorRequired
- HTTP MethodRequired
- URLRequired
- Query string parameters
- Additional request headers
- Body
Action
Write

- Use Google As...Required
Action
Search
- NameRequired
- Description
- Message
Action
Search or write

Event Rescheduled
Triggers when an event is rescheduled.
Trigger
Instant
Try It
New Campaign
Triggers whenever a new campaign is created in Google Ads.
Trigger
Polling
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
Action
Write
- NameRequired
- Description
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- StatusRequired
Action
Write
- Use Google As...Required
Action
Search
- NameRequired
Action
Search

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.